CANNES – FHV BBDO Amsterdam, PART OF A BIGGER PLAN Amsterdam, and G-STAR RAW Amsterdam bagged the Grand Prix in Product Design for its ‘Raw for the Oceans’ campaign.
The campaign, a collaboration with Pharrell WIlliams, creates a collection made with yarn from recycled ocean plastic.
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Eight other entrants bagged Product Design Lions:
- MAP London for ‘Kano Kit’ for Kano
- Samsung Electronics Seoul for ‘Food Showcase’ and ‘Samsung Galaxy Core Advance’
- Ogilvy & Mather London for ‘Freedom Candles’ for Amnesty International
- Landor Associates New York and Landscape Forms Kalamazoo for ‘Central Park Conservancy Receptacles’
- NEST Palo Alto and Bould Design Mountain View for ‘Nest Learning Thermostat for the UK’
- The Ebeling Group New York, Not Impossible Labs Venice, and Richard Van As | Robohand Johannesburg for ‘Project Daniel: 3D Printing Prosthetic Arms for Children of War-Torn Sudan’
- Leloi AB Stockholm for ‘Ora Personal Massager’
