SINGAPORE – I&S BBDO Japan announced today the appointment of Yoshihiro Nagai as Managing Director. Yoshihiro will report to Kazutoyo Kato, President and CEO of I&S BBDO, and be responsible for driving growth and the reputation of the agency. He was most recently CEO of the Dentsu Aegis network in Korea.
Kazutoyo Kato, CEO of I&S BBDO Japan, commented, “I’m looking forward to having Mr. Nagai join the I&S BBDO Group. He brings incredible experience and a strong vision from his years at Dentsu. At a time when clients are seeking a fresh approach to brand communications, we are confident that Yoshihiro can help I&S BBDO continue to innovate in the Japanese market”
Yoshihiro Nagai has been in the advertising industry for over 33 years, spending many of those years honing his skills at Dentsu. He was appointed CEO of Dentsu Group Indonesia in 2011, where he was responsible for five agencies and helped build Dentsu’s reputation within the market. In 2015, he was appointed CEO of their network in Korea, overseeing six companies in the network and, once again, proving himself a leader who can grow teams and business. He has a proven track record of growing his clients’ businesses.
“Yoshihiro - san is a strong client lead, with deep knowledge of the Japanese market, but also brings a global view of our business because of his overseas experience.,” said Chris Thomas, Chairman I&S BBDO Japan, adding “He is a great talent who will further strengthen our senior management team.”
Yoshihiro joins I&S BBDO this month.