HO CHI MINH CITY – Sanjay Bhasin, CEO Y&R Southeast Asia today announced the appointment of Vincent Van Dessel as Chief Executive Officer, Y&R Vietnam.
Van Dessel’s 15 years in the advertising industry has included senior management roles at major multinational agencies; he was most recently CEO McCann Brussels where he oversaw its merger with Lowe.
With experience spanning multiple categories, Van Dessel’s expertise extends from strategic planning to account and brand management. Awards won and awards judged include Effies, a Grand Effie, Cannes and New York Festivals.
Fluent in 3 languages (and working on his Vietnamese) Van Dessel also has two Master’s degrees and is a graduate of INSEAD’s Executive Program.
He succeeds Matthew Collier who is now CEO Y&R Group Indonesia.
Commenting on the appointment Bhasin said, “Vincent has proved to be the ideal leader for Y&R’s wonderful young team in Vietnam. His enthusiasm and commitment to working in Asia generates an energy that is set to drive Y&R Vietnam to even more success in 2015.”
