Insight: 5 Creative agencies from the Philippines in R3 Worldwide's latest business league

MANILA, PHILIPPINES — R3 Worldwide has released the creative and media agencies’ new business league in the Philippines for June 2022.

Creative agencies

There were only five agencies that made it into the June list of R3’s business league. Topping the rankings is Ogilvy, with four big wins including Coca-Cola Company, Facebook, Nestlé, and Unilever; followed by Dentsu with its acquisition of the Chowking Food Corp. account. DDB ranked third with three new accounts: Department of Health (DOH) Project, APEC Schools Project, Xtreme Appliances Project.

Sponsor

McCann Worldgroup and BBDO also made the list, taking up fourth and fifth place respectively.

Media agencies

Meanwhile, 12 media agencies are in the ranks for June’s new business league. In the lead is OMD for winning Reebok, and Unilab; followed by Carat with the accounts: Universal Robina Corporation, and The Insular Life Assurance. Universal McCann placed third for the tourism promotions board Philippines – Global Media Project, JS Unitrade – EQ Diapers, and Eneos.

Other agencies that have made it into the list are Havas Media, Mindshare, Performics, PHD, Initiative, Wavemaker, OMG, dentsu X, and iProspect.

Rank	Agency	Recent wins	Estimated YTD Win Revenue (USD $ M)
1	OMD	Reebok, Unilab	1.2
2	Carat	Universal Robina Corporation, The Insular Life Assurance	0.6
3	Universal McCann	tourism promotions board philippines – Global Media Project, JS Unitrade – EQ Diapers, Eneos	0.4
4	Havas Media	Philippine Airlines (PAL), Philippine 0.3 National Bank	0.3
5	Mindshare	Kyndryl Project, Oppo, General Mills, Savencia	0.3
6	Performics	Universal Robina Corporation Project	0.3
7	PHD	Skechers	0.2
8	Initiative	ESPRIT, Watsons App Project	0.2
9	Wavemaker	Paymaya AOR (Affiliate Marketing), ESPRIT Uniqlo Philippines	0.3
10	OMG	Angkas	0.2
11	dentsu X	Villarica	0.1
12	iProspect	Food Client	0.0