LONDON, UK — The official music video for ABBA’s Christmas single ‘Little Things’, directed by Sophie Muller out of PRETTYBIRD, is unveiled today.
‘Little Things’ is out now on CD with proceeds of the song going to Unicef to help support the Global Child Protection Fund. Taken from ABBA’s No.1 album Voyage, released through Polydor/Universal Music Group – this year’s fastest-selling album to date and the band’s 10th UK No.1 album – ‘Little Things’ is a gentle reflection on the joy of Christmas morning and family time around this special time of year.
Agnetha, Björn, Benny & Anni-Frid said “we think it is impossible to eradicate poverty without the empowerment of women. That’s why we support Unicef in protecting girls from sexual violence and empowering them through the Global Child Protection Fund. We have done so for many years with our song Chiquitita and now we have decided to give Unicef a Christmas gift in the form of a second song: Little Things from our album Voyage!”.
The official music video for the single also launches today. Directed by Grammy and BRIT Award-winning British music video director and longtime ABBA fan Sophie Muller (Gwen Stefani, Annie Lennox, Sade, Beyoncé, Rihanna, Radiohead, Björk) alongside Executive Producer Juliette Larthe (Arca, Kanye West, Little Simz ), Producer Chris Murdoch (Kylie Minogue, Franz Ferdinand, Maneskin) Performance Director Theo Adams (Years & Years, Paloma Faith, FKA Twigs) and PRETTYBIRD UK, the film is a brilliantly-conceptualised take on the production behind ABBA Voyage, the series of concerts featuring digital versions of ABBA that will open in London next year.
Centered around a dedicated and ambitious group of school-age children, many of whom in real life are close to (or even related to!) the creative team behind the groundbreaking concerts, this next generation of geniuses are inspired to create an ABBA Voyage ‘Christmas Special’, and embark with irrepressible enthusiasm on the enterprise of motion capture, choreography, costume design, stage lighting and band rehearsals, culminating with the arrival of parents and family members and the beginnings of snow, to watch a very convincing performance by the re-imagined ‘ABBA’, as ‘Little Things’ draws to a close.
After what was one of the biggest and most anticipated comebacks in history, ABBA’s new album Voyage was released last month, going straight to the No. 1 spot in 18 countries including the UK, Germany, Australia and Sweden and reaching No. 2 on the US Billboard 200. In its first week, Voyage achieved worldwide sales in excess of 1 million copies, and has received more than 190 million combined streams to date.
The single ‘I Still Have Faith In You’ has just received the band’s first ever Grammy nomination for ‘Record of the Year’.
Speaking on the success of Voyage: “We are so happy that our fans seem to have enjoyed our new album as much as we enjoyed making it! We are absolutely over the moon to have an album at the top of the charts again / ABBA”.
CREDITS
ABBA “Little Things”
Director: Sophie Muller
Creative Consultant: Theo Adams
Director of Photography: Franklin Dow
Casting: Kharmel Cochrane
Cast: London Kim, Makisig Akiwumi, Nya Phelan, Zahra Afzal, Jet Yau, Eva Patel, Ayaansh Thanawalla, Brooklyn Appiah, Lara Alpay, Fifi Faber, Jake Muller, Connie Callaghan, Rosie Etherington, Leonard Schoeller, Vinnie Rockins, Hal Dillon, Ro Dillon, Mabel Moonlight Lidgett-Toner, Mira Kosinksla Mguni, Frank Rolls, Ed Hole,
Production Company: PRETTYBIRD UK
Exec Producer: Juliette Larthe
Producer: Chris Murdoch
Production Manager: Tara Sadeghi
Production Assistant: Josh Collings
Production Runner: Christine Ubochi
PRETTYBIRD UK PR: Lee Sharrock
1st AD: Chris Kelly
2nd AD: Jess Horne
Runner: Sarah Awe
Runner: Edie Kelly
Runner: Zoë Bradley
Runner: Evie Etherington
Runner: Emily Leggatt
1st AC: Juan Sanchez Minotta
1st AC: Andreea Gruioniu
2nd AC: Holly Smyth
2nd AC: Sarah Frasson
Steadicam: Jay Gomez
Grip: Alex Hudson
Crane Grip: Wolf Wasserman
Crane Tech: Sam Graysmark
Head Tech: Jamie Tocher
Video Playback: Pete Hodgson
DIT: Deloris Collins
Gaffer: Noah Furrer
Spark: Eliza Moore
Spark: Killian Drury
Spark: Leyt Said
Lighting Designer: Tim Routledge
Lighting Programmer: James Scott
Neg Earth Lighting Crew: Steve Callaway
Neg Earth Lighting Crew: Andrew Munford
Neg Earth Lighting Crew: Lewis Wilding
Laser Tech: Colin Clarke
Costume Designer: Siobhan Dillon
Seamstress: Bella Ferretti
Hair Stylist: Claire Moore
Hair Assistant: Erika Freedman
Makeup Artist: Joe Brooks
Production Designer: Alison Dominitz
Assistant Art Dept: Kat Docherty
Assistant Art Dept: Henry Mills
Choreographer: Masumi Saito
VFX Supervisor: James Littlemore
Location Manager: Conor White-Andrews
Medic: Russell Warner
Medic: Simon Adams
Edit & Grade: Sophie Muller
Commissioner: Svana Gisla and Ludvig Andersson
Camera provided by SLV Studio
Lighting provided by SHL & Neg Earth
Lasers provided by ER Productions