New Business
As the creative industry continues to evolve, so does the news on advertising agencies – expanding with new clients, products, and business developments. Every day, industry trailblazers face new challenges and opportunities that have the potential to transform the future of creativity. Stay updated when you subscribe to adobo Magazine and receive the most relevant advertising news in the creative industry today.
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82.5 Communications wins creative mandate for Bacardi Private Limited brand with a focus on elevated experiences and stories
MUMBAI, INDIA — 82.5 Communications has been entrusted with the creative mandate for one of Bacardi India Private Limited’s brands, with…
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GroupM wins L’Oréal Korea account for media planning and buying
SEOUL, SOUTH KOREA — GroupM, WPP’s media investment group, has been appointed by L’Oréal Korea as its media planning and…
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INVNT Group Singapore celebrates new business wins in 2024 with LinkedIn and Xero
SINGAPORE — Brand storytelling and experiential innovation agency INVNT GROUP Singapore is wrapping up 2024 with major new business wins…
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Chat, meet Minotaur: a game-changer for brands, communities, and creators
MANILA, PHILIPPINES — MINOTAUR officially pushes its start button in the Philippine marketing industry. With a team of the most…
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Engaging.io celebrates a year of exciting new clients and a growing team across the globe this 2024
SYDNEY, AUSTRALIA — Engaging.io is rounding out a successful 12 months, with the addition of 40 new clients, an expanded US…
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Meltwater rounds off 2024 with major wins and partnerships in Asia Pacific
SINGAPORE — Meltwater, a global leader in media, social, and consumer intelligence, announced a suite of significant company updates as well…
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Apparent wins Volkswagen Group Australia’s digital and CX business
SYDNEY, AUSTRALIA – Independent agency Apparent has been appointed to Volkswagen Group Australia’s digital and CX business following a competitive pitch.…
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Mactan Cebu International Airport signs exclusive advertising concession to United Neon for redefined airport campaigns
MANILA, PHILIPPINES — Mactan Cebu International Airport (MCIA) awarded the premier airport’s exclusive advertising concession to marketing powerhouse United Neon Media…
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BBDO China forges partnership and collaboration with Dunhuang Contemporary Art Museum to strengthen cultural branding
SHANGHAI, CHINA — BBDO China has announced a strategic partnership with Dunhuang Contemporary Art Museum to cultivate a new “artistic…
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L’Oréal Group Agency Village brings in Clemenger BBDO for brand and social across Australia and New Zealand
MELBOURNE, AUSTRALIA — Clemenger BBDO has been appointed to the L’Oréal Group Agency Village after a competitive pitch, taking on responsibilities…
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Havas Creative India wins creative AOR mandate for Eastman Auto & Power
NEW DELHI, INDIA — Havas Creative India has been appointed as the creative agency for Eastman Auto & Power, a leader…
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Sixgun leverages digital marketing to support Sea Shepherd
MELBOURNE, AUSTRALIA — SIXGUN has entered a digital partnership with Sea Shepherd Australia. The Melbourne-based digital marketing agency will be managing…
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FCB Shout expands client roster with leading brands in beauty, retail, and automotive
Tan Poh LingKUALA LUMPUR, MALAYSIA — The Shout Group’s growth momentum continues with five new clients added to FCB SHOUT’s…
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