New Business
As the creative industry continues to evolve, so does the news on advertising agencies – expanding with new clients, products, and business developments. Every day, industry trailblazers face new challenges and opportunities that have the potential to transform the future of creativity. Stay updated when you subscribe to adobo Magazine and receive the most relevant advertising news in the creative industry today.
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Hakuhodo unveils Hakuhodo International Media Taiwan, a specialized integrated media organization
TOKYO, JAPAN — Hakuhodo, a leading integrated marketing and innovation company headquartered in Tokyo, announced the launch of Hakuhodo International…
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DSP Mutual Fund awards performance marketing mandate to full-service digital agency Puretech Digital
MUMBAI, INDIA — Puretech Digital, the award-winning, full-service digital agency based out of Mumbai, has bagged the performance marketing mandate…
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Korean online fashion platform Musinsa appoints Gushcloud as Southeast Asia digital partner
MANILA, PHILIPPINES — Gushcloud International, a global creator and entertainment company, has been appointed by Korea’s biggest fashion platform MUSINSA…
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Electrolux awards integrated media mandate to Omnicom Media Group India
MUMBAI, INDIA — Omnicom Media Group (OMG) India has been appointed to manage the Integrated Media mandate for Electrolux, a Global…
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Impact.com bolsters expansion in Asia Pacific, unveils new Japan office with Ryo Matsuzaki at the helm
TOKYO, JAPAN — Impact.com, the world’s leading partnership management platform, announced the further expansion of its business operations in Asia…
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MullenLowe Treyna Group records milestone year with triple the new business wins
MANILA, PHILIPPINES — In its first full year, the MullenLowe TREYNA Group has tripled its new business total compared to…
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Crowd influencer marketing platform Partipost raises USD$7 million to continue Asia expansion
SINGAPORE — Partipost, Asia’s fastest-growing crowd influencer marketing and commerce platform, has announced that it has secured an investment of…
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Salesforce awards Icon Agency with management duties for Australian communications program
SYDNEY, AUSTRALIA – Leading independent PR firm Icon Agency has been appointed by Salesforce to manage its Australian communications for…
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Gokongwei Group launches GoTyme Bank with SG’s Tyme Group for better financial solutions for Filipinos
MANILA, PHILIPPINES — #itsGoTyme as the Gokongwei Group partners with Singapore-based Tyme Group to launch financial solutions that are designed…
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New creative and media agency Cadian Studios debuts with strong drive to push storytelling boundaries
MANILA, PHILIPPINES — Cadian Studios is currently making a lot of progress as a creative and media agency with huge…
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Yassi Pressman launches influencer platform BrandNation.io, a bridge for brands into web3
MANILA, PHILIPPINES — While millions of Filipino fans around the world may be most familiar with Yassi Pressman for her…
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L&K Saatchi & Saatchi India wins mandate for TimesPro’s brand campaign following multi-agency pitch
MUMBAI, INDIA — Leading Higher EdTech platform TimesPro has appointed creative agency L&K Saatchi & Saatchi India to create and…
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BBH India wins creative strategy mandate of Hitachi as its new agency of record
NEW DELHI, INDIA — Johnson Controls-Hitachi Air Conditioning India Ltd, India’s premium air-conditioner brand Hitachi, has appointed BBH India as…
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