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Arcade commits to growth with Joy Rojo-Cajulis and JB Bautista-Pacleb taking on key leadership roles

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MAKATI, PHILIPPINES — Arcade, the multi-award-winning production house from Makati, is welcoming its first-ever VP for Client Relations and Sales Joy Rojo-Cajulis and Head of Production for Entertainment Jocelyn “JB” Bautista-Pacleb. Each with stellar careers and proven track records in the industry, both JB and Joy are set to take on leadership roles in the production company to drive Arcade’s growth in the next five years.

Jeorge Agcaoili, President and Co-Founder of Arcade said, “We’re very lucky for these two
production heavyweights to accept our invitation to join Arcade. I was privileged to work with
both JB and Joy in our past lives, and I’m very happy to finally have them on our side in Arcade,
just at a time when we’re brimming with momentum for growth.”

Arcade D2 Layout ProfPic 2

Industry veteran Joy Rojo-Cajulis joins with 23 years of production experience under her belt. During her career, she has produced award-winning work for brands like Unilever, JFC, Lazada, Globe, Mountain Dew, Selecta, and more.

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Fast forward to 2024, Joy joins Arcade as VP for Client Relations and Sales. “Even if Arcade is just five years old, their ambitious vision for its future in the industry is something I’m excited about,” says Joy, “I’m eager to help them achieve the next level they want in the next five years by elevating Arcade’s commitment to strengthen client relationships and build new ones along the way so that we can continuously compete with the best production companies in Southeast Asia.”

Renowned media and entertainment production leader JB Bautista-Pacleb is coming in to head Arcade’s newly minted production of entertainment division. After long tenures at GMA Network as a Program Manager, Production Consultant/Executive Producer at Alta Productions Group, and Line Producer with American independent television and media production company Electric Entertainment, JB brings to Arcade her expertise as a leader in creating multi-platform content from conceptualization, production, to marketing.


Arcade has already made initial strides in entertainment production with the release of the US TV series Almost Paradise Season 2 in 2023, and Netflix’s first-ever homegrown Filipino comedy special ‘Red Ollero: Mabuhay Is A Lie‘ in 2024. Both were Arcade’s early ventures in entertainment production, and JB’s arrival is meant to further that growth for the company.

Arcade D2 Layout ProfPic 2


“I’m excited to help Arcade create entertainment content that will be part of pop culture,” JB says. “It’s a vision aligned with the Arcade founders and something we’re excited about – creating content that has the potential to be a franchise.”


Mike Talampas, Vice President and Co-Founder at Arcade, says: “The whole team at Arcade is excited for this year. The completion of our leadership team through the arrival of Joy and JB are also joined by JM Miranda, VP for Business Development and Content; Carlo Imperial, VP for Production; and Neal Evidente, VP for Finance, Admin, and IT. Altogether, this strengthened leadership team is committed to driving growth, innovation, and excellence across all aspects of Arcade operations.”

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