SINGAPORE – Dentsu has appointed Fiona Huang as Managing Director, Dentsu Creative Singapore, to scale its creative business, with effect from 25 March 2025. With over 17 years of driving brand-to-business growth through award-winning creative excellence and marketing effectiveness, Fiona has consistently initiated and delivered outstanding results for new-to-market brands, local and global icons across a multitude of categories – including tourism, F&B, technology, lifestyle, art, institutions.
Prakash Kamdar, CEO, dentsu Singapore, and CEO, Clients & Solutions, SEA, dentsu, commented, “With a proven track record of strategic leadership and operational excellence, Fiona embodies the drive and vision for the power of creativity to propel our creative business to its next chapter of growth. This appointment reinforces our commitment to innovation and sustainable success, and I am confident that Fiona’s expertise will inspire our teams and deliver impactful value to our stakeholders.”
Fiona Huang, Managing Director, Dentsu Creative Singapore, commented, “There’s never a dull moment in the landscape that we operate in, so we must never be dull too. There are more ways than ever for us to reimagine the future of creativity, so the onus is on us to keep at it meaningfully with intention and agility. I look forward to working with every talent on the floor and our client partners to steer this new chapter together – harnessing dentsu’s longstanding strength in innovation and technology to play out the intersection of innovation and creativity – in service of creating common ground between brands and people.”
Huang’s appointment comes on the back of dentsu Singapore naming Rahul Thappa as Managing Director for its CXM and Media business to enhance its integrated adtech and martech solutions. Dentsu Singapore continues to power integration across its Creative, CXM and Media practices since adopting this unified market approach for a client-centric focus since 2020.
As a brand transformation partner to local institutions, and regional and global brands, dentsu Singapore has delivered integrated campaigns for the Ministry of Health and Toyota, and was lauded Integrated Marketing Agency of the Year (Gold), Full-Service Agency of the Year (Silver), Creative Agency of the Year (Silver) and the Overall Agency of the Year at Marketing Interactive’s Agency of the Year Awards 2024.
