JWT’s Sheung Yan Lo is ADFEST 2010’s jury president of Outdoor

BANGKOK: ADFEST has announced that Sheung Yan Lo will be Jury President of Outdoor at ADFEST 2010.

As Executive Creative Director for North East Asia at JWT and Chairman of JWT China, Sheung Yan Lo is considered one of China’s most inspirational creative executives.

Known as ‘Ma Yan’ amongst his peers, Sheung Yan Lo was recently named as one of 30 of the most outstanding industry leaders in China over the last 30 years.

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“ADFEST is the award show which best represents the diversity and creativity across the region. To be the Jury President of Outdoor allows me to work with the best judging panel, to see the best work, and learn,” says Ma Yan.

Born and raised in Hong Kong, Ma Yan joined JWT Shanghai in 1996. JWT Shanghai is now the only agency that has won the Grand Prix four times in the history of the China Advertising Awards.

“It is an honour to invite Ma Yan to Thailand as Jury President for Outdoor, where he can share his knowledge with the rest of the region. Ma Yan is working in the fastest growing advertising market in the world, which gives him a unique perspective to share with other creatives in the Asia Pacific,” says Jimmy Lam, President of ADFEST.

In 2001, Ma Yan was promoted to Executive Creative Director, JWT North East Asia, and in March 2009, Ma Yan also became Chairman for JWT China.

When he is not busy creating award-winning advertising, Ma Yan is a member of C.A.S.H. (the Composers and Authors Society of Hong Kong), because writing lyrics for Cantonese pop songs is one of his favorite hobbies.

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