JAKARTA, INDONESIA — Creative agency Havas Group Indonesia has announced the promotion of three of its senior managers as part of its growth plans in the areas of OOH and strategic business leadership.
Verri Astra has been promoted as the head of Adcity, Havas Group’s out-of-home brand from his role as associate strategy director, while Gayatri Utami has been elevated as the strategy director for the agency, and Kristina Wulandari to senior implementation director.
Newly-appointed Head of Adcity Verri Astra joined Havas in 2014 as the Strategic Planning, Research, and Analytics Manager and has risen the ranks to Associate Strategy Director before taking on his current role. In his new role leading the OOH division for the agency, Verri will develop strategies for OOH media, utilizing data to strengthen the client’s OOH campaign and ensuring that a “regular” campaign placement becomes a more strategic campaign. With over 16+ years of experience, he has worked across a range of brands such as Indofood, Nokia, Beiersdorf, Sanofi, Panasonic, and the Ministry of Tourism to name a few.
Meanwhile, Strategy Director Gayatri Utami will continue to lead and develop the strategic practice for the agency. Backed by strong consumer insights and an understanding of cultural nuances, she will help drive new brand strategies to elevate clients’ brand presence in Indonesia.
Lastly, newly-minted Senior Implementation Director Kristina Wulandari, an industry veteran of 22 years, will continue to manage clients’ KPI deliverables and groom the next generation of leaders. Having been with Havas since 2011, Kristina’s experience spans multiple categories and has worked with clients such as Indofood and Godrej.
Speaking about the promotions, Havas Group Indonesia CEO Satyajit Sen said, “Our success as an agency is determined by the strength of our people. These are all well-deserved promotions who have played an instrumental role in powering the growth of our business in Indonesia and will continue to play a crucial part in driving the momentum.”
