Starting September 1, 2008, JimenezBasic will be known as Publicis JimenezBasic. The largest creative agency in the country proudly took on the name of the global holding company. This move positions the agency for an even stronger participation in the global advertising arena, and ready for global business growth. Publicis JimenezBasic continues to be separate and distinct from other Publicis entities in the Philippines. The Agency will continue to have separate management, financials, and talent pool.
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