MANILA — ABS-CBN International Distribution is all set to showcase the Philippines’ most watched and top-rating dramas this 2015 in the upcoming MIPTV market to be held at the Palais des Festival in Cannes, France this April 13-16.
ABS-CBN will have its own exhibition booth in the said market dubbed as the most established TV and digital content market in the world.
“ABS-CBN International Distribution welcomed 2015 by closing deals with first-time buyers from Kazakhstan, Macedonia, and Thailand. We look forward to penetrate even more new territories. We are highly encouraged by the growing demand for Filipino content and we are proud to showcase our latest top raters and blockbusters in MIPTV,” said ABS-CBN head for Program Acquisitions and International Sales and Distribution Leng Raymundo.
Leading their slate is the current number one title on Filipino primetime television, “Forevermore,” topbilled by two of the Philippines’ hottest young stars Enrique Gil and Liza Soberano. The light romance maps out the joys and aches of first love between the son of a hotel magnate and a beautiful but feisty strawberry farmer.
Airing back-to-back with “Forevermore” on PH TV is another hit drama “Bridges of Love” led by Asia’s Prince of Drama, Jericho Rosales. It is a captivating tale of two estranged brothers who fell in love with the same woman.
From gripping original plots, ABS-CBN also proudly exhibits its successful adaptation of hit Korean drama “Two Wives.” The primetime series, which ended its five-month run last month, offers an intense viewing experience through the superb acting of its cast and its unique Filipino twist to the extraordinary tale of infidelity.
On top of its popular dramas, ABS-CBN’s MIPTV campaign also showcases three of its film arm’s most recent movie blockbusters that includes romantic teen flick “Crazy Beautiful You” (US$7M in box office), horror drama “Feng Shui” (US$5.6M) and highest-earning Filipino independent film “That Thing Called Tadhana” (US$3M).
Raymundo and her team are confident that their roster of content offerings will surely captivate the global market.
“At the core of ABS-CBN dramas are heartfelt Filipino stories that have universal appeal—emotional, upholding positive values, mostly anchored on family and founded on love and hope,” explained Raymundo.
ABS-CBN International Distribution has been recognized in the global arena as a reliable foreign content provider. It has been a premier source of high quality Filipino programming in over 50 territories all over the world and has sold over 30,000 hours of content worldwide. Living up to this recognition, ABS-CBN International Distribution commits to add to its line-up of high-caliber programs and movies with cast and storylines that appeal to various cultures.
