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Philippine News

AdBoard celebrates 40th anniversary

MANILA – To celebrate its 40th anniversary, the Advertising Board of the Philippines (AdBoard) is presenting ‘40 and Fantastic: A Grand Musical Toast to AdBoard’ on October 27 at the Manila Polo Club.

The event is open to Industry practitioners involved with the AdBoard, including past members of various Ad Congress Executive Committees, the Advertising Content and Regulations Committee, and the Trade Practices and Conduct Committee.

“The AdBoard was founded on a commitment to uphold the progress of Philippine advertising through self-regulation. It upholds the value of practicing world-class creativity, along with advocating professional ethics through responsible and truthful advertising,” said AdBoard Chairman Bienvenido Niles, Jr. 

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This milestone will be marked by a musical, showcasing advertising landmarks during the last four decades. 

“The advertising industry in the country has been through a lot. In spite of the challenges that the industry has met, we pushed through the barriers and emerged better than ever, even garnering worldwide acclaim,” Niles said.

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