MANILA – AllFamous Digital has launched a first of its kind data-driven award that lets the public vote for their beloved brands without them even knowing it.
Called the AllFamous Digital Share of Voice Awards, it uses Radian6, a cutting-edge social listening tool, to determine the Philippines’ top performing brands based on the actual public sentiment they are getting online.
The awarding body has been listening to online chatter for the last 12 months, tracking brands across 10 industries to create a complete, clear, and unbiased collective opinion on how they are performing.
“It captures the totality of a brand from conceptualization down to execution. You get results that are complete, up-to-the-minute, and, best of all, totally free of bias. These are the voices of your customers, your market. Once you’ve heard them, you’ll begin to think of your brand in an entirely new and enriching way.
The winners of the AllFamous Digital Share of Voice Awards will be revealed on May 28.
“We wanted to give brands the recognition they deserve. We want to award the effort of companies who put their customers where they belong – at the center of their world. ,” says Pauline Pangan, Founder and President of AllFamous Digital.
