SINGAPORE — DM9JaymeSyfu bagged a silver metal for their campaign ‘Google Mo Lang’ for Best use of Video at the recently concluded Festival of Media Asia Pacific.
The ’Google Mo Lang’ campaign turned the search engine into an interactive game to help its users find a way to have a ‘perfect night’. It aims to teach the users how to fully maximize the search engine.
Strategic Works also won a bronze for Effectives for their campaign, ‘Saya ng Surfiesta’. Through this campaign, the consumers were able to exchange a sachet of surf for 5 free texts.
Vaseline Men’s ‘Pogimatters’ by Movent Inc. (Best Content Creation Award), Dove #IamBeautiful Movement (Best Use of Video) and Cream Silk Hair Sonata (Best Entertainment Platform) by Bridges @ Com were also recognized during the festival.
The Festival of Media Awards is the only awards show of its kind. It recognizes the evolution of media and the best in media thinking and communications across the Asia Pacific region.