Mall event organizers look out: the bar has moved yet again. On Feb. 7, the first-ever AXN B!G Challenge took 66 intrepid participants through four hours of challenges as human slingshots, water walkers, etc. — all witnessed by cheering, participatory crowds.
The undisputed hit of the day was the AXN Platform Jump, where contestants climbed a 25-foot scaffold, then leaped off while harnessed to try to touch a target. Opened to crowd volunteers, the Platform Jump drew a queue of onlookers eager to strap in for a few seconds of flight.
The AXN B!G Challenge was sponsored by Vitwater, Merrell, KFC and Nivea for Men. Contestants were recruited via an open call on the website, AXN.com. The winning team (Tanya Reyes, Efren Villaflor Jr_and Jenny Villaflor) took home a well-deserved P30,000 and a Victorinox watch each. First runner-ups Jamie Llynd Tan, Ira Dy and Jethro Lloyd Tan walked away with a cool P20,000 and an Apple iPod each, while the second runner-up team of Chad Venadas, Rosanna Barrios and Juan Antonio Chan won P10,000 in cash and a Sony PSP.
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The B!G winners