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Insight: Grab Philippines releases its first-ever Food Trends Report

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MANILA, PHILIPPINES — Being Southeast Asia’s leading everyday superapp, Grab’s commitment in helping Filipinos’ goes beyond uplifting consumers’ lives – it also extends its utmost support to the many businesses that provide Filipinos with their needs and wants. Whether by providing boosted exposure, offering learning opportunities, or giving out exclusive offers, Grab ensures its merchant-partners always have something to look forward to on the platform to help keep their daily operations thriving.

That said, in furthering this commitment in exhibiting support for its merchant-partners, Grab shares a glimpse of its first-ever Food Trends Report.

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Based on research conducted by NielsenIQ and showcasing interviews from food industry professionals to focus groups, the infographic wraps up some of the latest practices and consumer behaviors that would give local merchants a better look on how to drive their businesses to success. Answering questions such as:

  • “Which market sectors are most likely to get food delivery?”
  • “What are some of consumers’ favorite meals to order?”
  • “How many merchants decided to take their business to a digital platform in 2020?

And more, the Food Trends Report serves to answer local food businesses’ most burning questions about how to best market their brand.

Learn more about Grab’s first-ever food trends report; the full report is available through this LINK.

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