MANILA – As a new chapter of Keyframe’s story unfolds, the two-year old agency adds Sheryl Gregory to its roster. Sheryl brings 15 years of Marketing Communications experience and expertise in handling both local and multinational brands. She started her career as an Account Manager for Basic Advertising, then moved up to Account Supervisor for Dentsu. She eventually became Business Unit Director for Publicis Manila. She was instrumental in growing the Nescafe business and the acquisition of Argentina Corned Beef under the Century Pacific Group. She went on to become Client Service Director for FCB Manila and led the acquisition of Dutch Mill Delight and the Dole local and Asia-Pacific regional business.
Her appointment as Client Service Director at Keyframe gears the agency up to bring its brand of service to more clients.
Tom Eugenio, Keyframe’s president and CEO, feels very positive about Sheryl’s appointment at the agency. “Having worked with Sheryl for about five years in our last two Agencies together, I have seen her passion in growing the Agency business, dedication in providing excellent Client Service, and eagerness in uplifting the benchmarks for Account Management. These are the same reasons why there is no doubt that she is the perfect fit to be Keyframe’s Accounts Partner and Client Service Director. I am excited to write new beautiful stories for Keyframe with her.”
Sheryl expressed her enthusiasm in joining Keyframe. “Given my experience working with some of the top multinational agencies in the country, I am excited to join a young local independent agency, Keyframe, and be an instrumental part of its growth.”
