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The Kidlat Awards 2015 main categories shortlist
Marj Casal, March 6, 2015 | 8:26am

BORACAY — The jury has revealed the Kidlat Awards 2015 main categories shortlist.

Here are the finalists:

Food Products

Kit Kat "Facebook Down" - McCann Worldgroup
Lucky Me! "KPM - Distance/Most Disturbing Dinner" - Publicis Jimenezbasic
Oishi "50 Daniels" - TBWA/SMP
Oishi "True Colors" - TBWA/SMP

Dairy Products

Anmum "9 Month Date - 1st Trimester" Online Video - Di9it DM9JaymeSyfu
Anmum "9 Month Date - 2nd Trimester" Online Video - Di9it DM9JaymeSyfu
Anmum "9 Month Date - 3rd Trimester" Online Video - Di9it DM9JaymeSyfu
Anmum "9 Month Date - 1st, 2nd, 3rd Trimester" Online Video - Di9it DM9JaymeSyfu
Mondelez Eden "Mamang" - JWT Manila

Nonalcoholic Beverages

Pepsi Philippines and MyShelter Foundation "Solar Box" - BBDO Guerrero
Coca-Cola "Happiest Thank You" - McCann Worldgroup

Household Products/Appliances

Domex "Desktop" - Lowe Inc.
OMO 'Be a mother" - Lowe Inc.

Telecommunications and Data Services

Google Philippines "Google Mo Lang" - Di9it DM9JaymeSyfu
Spinner "Music Trip: Vigan x Oasis" - TBWA/SMP

Consumer Electronics

Sony MDR "Listen with Respect" - Ogilvy

Cosmetics, Personal Care and Beauty Products

J&J "Shadow Playground" - BBDO Guerrero
Hana 'Water Billboard" - TBWA/SMP
Colgate "Comic Books" - Y&R Philipines

Pharmaceuticals and Industrial Pharmaceuticals

J&J Benadryl "#ALLERGICAKOSA" - JWT Manila

Automotive Products and Services

Honda "Arches" - ASPAC/LAW
Yamaha "5 Percent" - Dentsu Philippines
Yamaha "16 Percent" - Dentsu Philippines
Yamaha "23 Percent" - Dentsu Philippines

Clothing, Footwear and Accessories

Human "Human Against Ads" Media - TBWA/SMP

Retail Stores, Franchise and Rental Companies

Hank & Frank "Kicks of the Day Floor Murals - Kaiju Attack, Rex Stretch, Space Run" - Blackpencil Manila
SM "Eco Bag Campaign - Dudes" - Lowe Inc.
SM "Eco Bag Campaign - Grandma" - Lowe Inc.
SM "Eco Bag Campaign - Kids" - Lowe Inc.

Fastfood and Restaurants

McDonald's McDelivery "Princess Dad" - Leo Burnett Group Manila
McSpicy "Bus" Activation - Leo Burnett Group Manila
McDonald's Drive-Thru "Lucky Drive" Campaign - Leo Burnett Group Manila
Greenwich "Crispeakers" - Publicis Jimenezbasic

Travel and Tourism

DOT "Palawan" - BBDO Guerrero
DOT "#PHThankYou" - BBDO Guerrero

Publication and Media

Guerrero Publishing "Noli Me Tangere" - BBDO Guerrero
Cignal TV-to-go "Nag Series-Bron, Pacman" - DM9JaymeSyfu
Guerrero Publishing "Noli Me Tangere" - BBDO Guerrero
Preview "Fashion is Power" Integrated - Publicis Jimenezbasic
TV5 "Jasmine" - Ace Saatchi & Saatchi

Corporate Image

PLDT-Smart Foundation - Gabay Guro "Crossover" - Ace Saatchi & Saatchi
BBDO Guerrero "Crap Ideas Book" - BBDO Guerrero
Mondelez Eden "Mamang" - JWT Manila
Coca-cola "Happiest Thank You" - McCann Worldgroup
Kit Kat "Facebook Down" - McCann Worldgroup
Lucky Me! "Distance / Most Disturbing Dinner" - Publicis Jimenezbasic
Dept. of Agriculture "Buko" - TBWA\SMP
Dept. of Agriculture "Yam (camote)" - TBWA\SMP
Hana "Water Billboard" Ambient - TBWA\SMP
TBWA "Origamoney-Bright halls 1" design - TBWA\SMP
TBWA "Origamoney-Bright halls 2" design - TBWA\SMP
TBWA "Origamoney-Bright halls 1&2/ tahanan/cribs/ white cross" - TBWA\SMP
Preview "Fashion is Power" Integrated - Publicis Jimenezbasic

Fund Raising

PLDT-Smart Foundation - Gabay Guro "Crossover" - Ace Saatchi & Saatchi
Taclob "Compassion" Backpack Design - ASPAC/LAW
Taclob "Courage" Backpack Design - ASPAC/LAW
Taclob "Courageous Compassion" Activation - ASPAC/LAW
nujp "Keep the Story Alive" - BBDO Guerrero
Philippine Foundation for Breast Caare Inc. "Mammome" - Blackpencil Manila
Meralco Typhoon Watch "Salbabote" - DDB
Caritas "2nd Hand Ads" - DM9JaymeSyfu
Caritas "D/date" - DM9JaymeSyfu
City of Las Piñas "Pocket Fire Extinguisher" - DM9JaymeSyfu
Dept. of Agriculture "Buko" - TBWA\SMP

The agency with the most number of points based on metal wins excluding Craft categories will be named the Kidlat Agency of the Year while the Kidlat Advertiser of the Year Awards will be given to the client with the most number based on metal wins excluding Craft categories.

The winners will be announced on March 7.

The Kidlat Awards 2015 main categories shortlist

BORACAY — The jury has revealed the Kidlat Awards 2015 main categories shortlist.

Here are the finalists:

Food Products

Kit Kat "Facebook Down" - McCann Worldgroup
Lucky Me! "KPM - Distance/Most Disturbing Dinner" - Publicis Jimenezbasic
Oishi "50 Daniels" - TBWA/SMP
Oishi "True Colors" - TBWA/SMP

Dairy Products

Anmum "9 Month Date - 1st Trimester" Online Video - Di9it DM9JaymeSyfu
Anmum "9 Month Date - 2nd Trimester" Online Video - Di9it DM9JaymeSyfu
Anmum "9 Month Date - 3rd Trimester" Online Video - Di9it DM9JaymeSyfu
Anmum "9 Month Date - 1st, 2nd, 3rd Trimester" Online Video - Di9it DM9JaymeSyfu
Mondelez Eden "Mamang" - JWT Manila

Nonalcoholic Beverages

Pepsi Philippines and MyShelter Foundation "Solar Box" - BBDO Guerrero
Coca-Cola "Happiest Thank You" - McCann Worldgroup

Household Products/Appliances

Domex "Desktop" - Lowe Inc.
OMO 'Be a mother" - Lowe Inc.

Telecommunications and Data Services

Google Philippines "Google Mo Lang" - Di9it DM9JaymeSyfu
Spinner "Music Trip: Vigan x Oasis" - TBWA/SMP

Consumer Electronics

Sony MDR "Listen with Respect" - Ogilvy

Cosmetics, Personal Care and Beauty Products

J&J "Shadow Playground" - BBDO Guerrero
Hana 'Water Billboard" - TBWA/SMP
Colgate "Comic Books" - Y&R Philipines

Pharmaceuticals and Industrial Pharmaceuticals

J&J Benadryl "#ALLERGICAKOSA" - JWT Manila

Automotive Products and Services

Honda "Arches" - ASPAC/LAW
Yamaha "5 Percent" - Dentsu Philippines
Yamaha "16 Percent" - Dentsu Philippines
Yamaha "23 Percent" - Dentsu Philippines

Clothing, Footwear and Accessories

Human "Human Against Ads" Media - TBWA/SMP

Retail Stores, Franchise and Rental Companies

Hank & Frank "Kicks of the Day Floor Murals - Kaiju Attack, Rex Stretch, Space Run" - Blackpencil Manila
SM "Eco Bag Campaign - Dudes" - Lowe Inc.
SM "Eco Bag Campaign - Grandma" - Lowe Inc.
SM "Eco Bag Campaign - Kids" - Lowe Inc.

Fastfood and Restaurants

McDonald's McDelivery "Princess Dad" - Leo Burnett Group Manila
McSpicy "Bus" Activation - Leo Burnett Group Manila
McDonald's Drive-Thru "Lucky Drive" Campaign - Leo Burnett Group Manila
Greenwich "Crispeakers" - Publicis Jimenezbasic

Travel and Tourism

DOT "Palawan" - BBDO Guerrero
DOT "#PHThankYou" - BBDO Guerrero

Publication and Media

Guerrero Publishing "Noli Me Tangere" - BBDO Guerrero
Cignal TV-to-go "Nag Series-Bron, Pacman" - DM9JaymeSyfu
Guerrero Publishing "Noli Me Tangere" - BBDO Guerrero
Preview "Fashion is Power" Integrated - Publicis Jimenezbasic
TV5 "Jasmine" - Ace Saatchi & Saatchi

Corporate Image

PLDT-Smart Foundation - Gabay Guro "Crossover" - Ace Saatchi & Saatchi
BBDO Guerrero "Crap Ideas Book" - BBDO Guerrero
Mondelez Eden "Mamang" - JWT Manila
Coca-cola "Happiest Thank You" - McCann Worldgroup
Kit Kat "Facebook Down" - McCann Worldgroup
Lucky Me! "Distance / Most Disturbing Dinner" - Publicis Jimenezbasic
Dept. of Agriculture "Buko" - TBWA\SMP
Dept. of Agriculture "Yam (camote)" - TBWA\SMP
Hana "Water Billboard" Ambient - TBWA\SMP
TBWA "Origamoney-Bright halls 1" design - TBWA\SMP
TBWA "Origamoney-Bright halls 2" design - TBWA\SMP
TBWA "Origamoney-Bright halls 1&2/ tahanan/cribs/ white cross" - TBWA\SMP
Preview "Fashion is Power" Integrated - Publicis Jimenezbasic

Fund Raising

PLDT-Smart Foundation - Gabay Guro "Crossover" - Ace Saatchi & Saatchi
Taclob "Compassion" Backpack Design - ASPAC/LAW
Taclob "Courage" Backpack Design - ASPAC/LAW
Taclob "Courageous Compassion" Activation - ASPAC/LAW
nujp "Keep the Story Alive" - BBDO Guerrero
Philippine Foundation for Breast Caare Inc. "Mammome" - Blackpencil Manila
Meralco Typhoon Watch "Salbabote" - DDB
Caritas "2nd Hand Ads" - DM9JaymeSyfu
Caritas "D/date" - DM9JaymeSyfu
City of Las Piñas "Pocket Fire Extinguisher" - DM9JaymeSyfu
Dept. of Agriculture "Buko" - TBWA\SMP

The agency with the most number of points based on metal wins excluding Craft categories will be named the Kidlat Agency of the Year while the Kidlat Advertiser of the Year Awards will be given to the client with the most number based on metal wins excluding Craft categories.

The winners will be announced on March 7.