On Wednesday night at Insular Life, Creative Guild president David Guerrero of BBDO Guerrero presented the winners of the recently-held Kidlat Awards to those who missed the sandy shore and emerald water of Boracay Island in early March. The Philippine Daily Inquirer presented the token awards for the three entries that the national daily is sponsoring to the Cannes Lions Festival, from June 19 to 27, 2009.
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Guerrero was proud to announce that through this year’s sponsorships, the Creative Guild will be able, in turn, to entirely sponsor the winners of the Young Kidlat to compete in Cannes. Winners of the Young Kidlat are newbies Kulas Abrenilla and Peepo David of DentsuIndio, and will represent the Philippines in the Young Lions competition. Abrenilla has spent all of eight months in advertising, David much less. When asked by Guerrero how he felt about going to Cannes, Abrenilla replied, “Like 11 months.”
