Rowen Chanen has been appointed as Regional Creative Director, a newly created position at M&C Saatchi. His role will be to support the offices in the network and help build the agency’s presence across the region. He will be based in Hong Kong. “What’s truly important these days is doing big ideas for big brands. And that’s what M&C Saatchi is all about in Asia. The M&C network is so diverse with so many great opportunities. Being the last true independent agency network gives us a special place to operate within,” expressed Chanen. He further said, “Now that I’m back with my two old partners CEO Chris Jaques and Rob Campbell, Director of Planning at Sunshine (a division of M&C Saatchi) we’ll be in a position to try to make that happen.” Chanen is previously with Y&R, wherein he held the same position.
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