MANILA – Adding to the “puzzle in the core of Brand New Media in the Philippines”, a global digital content marketing specialist cum multi-channel network, is Google Philippines’ Bianca Grey.
Grey joins Media5 Marketing Corporation as the new Head of Sales for Brand New Media channels for the Philippines. She brings with her a slew of experience in digital sales and marketing after working for Hatchd, Inc. (Rapper), Yahoo Philippines, Havoc Digital, G-Xchange, Inc., ABS-CBN Interactive and Globe Telecom.
“Bianca is the latest piece of the puzzle in the core of Brand New Media in the Philippines, rounding out our unique business model of enabling brands to grow from simply being content creators to eventually becoming publishers and broadcasters,” said Mike Constantino, Media5’s Managing Director for Brand New Media.
Since Brand New Media started its operations earlier this year, Constantino has been handpicking the new team that will run the end-to-end content marketing services, as well as the video-led lifestyle multi-channel network, TV4ME.
“Bianca is definitely a noteworthy addition to the team of Brand New Media in the Philippines, especially as it rolls out more than 10 lifestyle channels via the award-winning MCN TV4ME of Brand New Media, programmed based on Brand New Media’s research data about the most consumed content by Filipinos. I am confident that with Bianca joining Mike at the helm, Brand New Media will be able to offer to brands in the Philippines the same world-best digital marketing solutions that have continuously reaped successes for BNM, its partners and clients globally,” commented Damien Bray, Global Development Director of Brand New Media.
Before joining Brand New Media, Grey worked for Google Philippines as an Industry Manager where she doubled the revenue from the internet giant’s largest client in the country within a year, and grew its portfolio by 60% year on year.
“Bianca’s strength in sales and her strategic partnerships with clients and agencies in the digital arena take us leaps and bounds forward to realizing our vision of not just changing but creating an entirely new game in terms of producing, distributing, amplifying and optimizing content in this market,” said Emmanuel C. Lorenzana, President and Chief Executive Officer of MediaQuest Holdings, Inc.
“Joining Media5 as the Head of Sales for Brand New Media channels in the Philippines is a great opportunity to be part of a movement towards providing brands with fresh online platforms that engage audiences in many new ways, allowing brands to own their own platforms, audiences and data, ultimately earning from this totally new medium – as broadcasters. Video is leading the massive change in the digital media landscape all over the world, and I am very excited to be part of an organization that blazes those trails in the Philippines,” commented Grey.
