A specialty restaurant that serves comfort food, Bread Broth & Beyond (BBB) recently announced the appointment of LPG Corporation as its agency of record for its digital campaign.
Present during the contract signing at its Shangri-La Plaza branch were Bread Broth & Beyond General Manager Justin Qua and LPG Corporation Media Director Jannet Perez, along with representatives from both BBB and LPG.
Bread Broth & Beyond’s dishes come from decades-old and trusted family recipes that are familiar yet unique in the way these are prepared and presented. Aside from these, they also have bottled and frozen retail goods.
Qua mentioned Chicken Pops in Salted Egg, Flat Breads, Grilled Cheese Sandwich with Balsamic Dressing, and BBB’s Fried Chicken as some of their bestsellers. He adds, “You have to try our food once and I assure you that you’ll keep coming back. The Beyond in our name is really true, because we’re actually offering more than just comfort food—it’s the entire experience of dining, buying goods to take home, and bringing good memories along with you.”
LPG Corporation is tasked to handle the restaurant’s digital requirements to promote the brand and make it a preferred dining destination for everyone looking for delectable comfort food and other surprises.
When asked why he chose LPG as the restaurant’s AOR, Qua said, “LPG and I are on the same page when it comes to mapping out strategies and carrying out our vision for the brand.”
“These are exciting times for the agency. Bread Broth & Beyond is our first restaurant account and it’s high time that more people experience BBB,” Perez explained.
Bread Broth & Beyond is located at L4, East Wing, Shangri-La Plaza and LG/L SM Cherry Shaw in Mandaluyong City.