Four campaigns from the Philippines made it to the shortlist for the One Show 2019 awards, revealed The One Club for Creativity on January 16.
McCann Worldgroup Philippines scored two entries under Radio and Audio category: LIVES – Moe and LIVES – Ed. The campaigns, both for Fully Booked, entrance listeners with teasers narrated by the characters in literature and ends with: “With a book, you’re not just turning a page. You’re living a whole other life.”
Fully Booked Lives “Ed” from McCann Worldgroup Official on Vimeo.
Fully Booked Lives “Moe” from McCann Worldgroup Official on Vimeo.
McCann Worldgroup Philippines
Creatives: Fran Palines, Maan Bautista, Sofia Tawasil
Account Management: Bambi Reyes, Chot Aldeguer, Camille Datu-Jimenez, Mon Garcia
Planning: Eileen Borromeo
Executive Creative Director: Joe Dy
Chief Creative Officer: Raul M. Castro
Client: Nicole Sun, Fully Booked Philippines
Producer: Mavic Martin, Just Add Water
Production House: Hit Productions
Meanwhile, GIGIL is also among the agencies in Asia that made its mark after being established a little over one year. The ideas agency’s campaign, ‘Dr. Internet,’ was shortlisted under the category Film – Health & Wellness. ‘Dr. Internet’ for KonsultaMD already snatched a bronze Spikes in the Healthcare category of Spikes Asia and another bronze for Digital Craft in the Boomerang Awards in 2018.
GIGIL
Agency Advertiser: KonsultaMD
Chief Creative Officer: Herbert Hernandez
Copywriter: Nikka Melchor & Jeano Cruz
Managing Director: Isabel Prollamante
Chief Creative Officer: Badong Abesamis
Director: Marius Talampas
GIGIL’s Christmas Video for Levi’s also made it to the roster of campaigns on the shortlist. With a Facebook reception of 225,000+ shares, 7,600,000+ views, and 23,700+ comments within days of posting, ’Studs’ captured the audiences’ emotions with a father’s tale personalizing a denim jacket for his blind son.
Credits
Director: Sigrid Andrea P. Bernardo
Chief Creative Officer: Badong Abesamis & Herbert Hernandez
Copywriter: Raphe Ramirez Art Director: Jaime Yusingbo
Producer: Sasa Abella
Head of Digital: Jeano Cruz
DoP: Tristan Salas
Editor: Sandra Santiago
Content Manager: Chrislyn Grogorio
Account team: Isabel Prollamante & Michael Balana
Client: Kat Costas, Abby Avecilla & Peejay Tolentino
The One Show 2019 finalists list will be announced in April in lead up the The One Show awards ceremonies on May 8 and 10, 2019 during Creative Week (http://www.oneclub.org/creativeweek/) in New York.
“Fingers crossed for team Philippines,“ said McCann PH’s Executive Creative Director Joe Dy in a Facebook post.
