MANILA – Publicis JimenezBasic announced on Thursday, four new promotions–Paolo Toledo and Raymond Sison move up to creative director position, Sam Ilingan to group account director, and Eric Nolasco to account supervisor.
Paolo Toledo is the vocalist/MC of two notable indie bands (Mighty Miscellaneous, Assembly Generals), and Creative Group Head of Globe Prepaid, Burger King, Skyflakes Sandwich and Bingo among others. Aside from leading strong brand-building campaigns, he was one of the authors of the Agency’s first online video to reach one million views on YouTube for the Jollibee Cheesy Bacon Mushroom Yum. Once the youngest Team Leader spearheading the digital offering of the Agency, and a multiple digital and effectivity award recipient, he will continue to help integrate and elevate through-the-line work with the Agency’s other offerings.
Raymund Sison is a consistent award-winner. His most recent win was for Art Lottery, which bagged the first-ever Kidlat Grand Diwa Award last May. Prior to this, his works have been recognized in Cannes, Clio, London International, Epica, One Show, Spikes Asia, Ad Stars, Tambuli, Boomerang, Panata. He represented the Agency in the Creative Guild of the Philippines as Officer and was Co-Principal for Raw School in 2014. Raymund is one of the Agency’s most prolific and most dependable, is inspirational with his passion and stamina, and continues to be a key driver of the kind of work PJB is stirring towards – authentic, big, transformative.
“Sam Illingan has been the Innovitelle girl from the first day she joined the Agency, and from day one was the perfect fit. She’s a master of forging the kind of relationship with Client that the Agency aspires for – one built on solid, hard work and burnished with strong personal ties that can only come from truly caring for and knowing her brands and Clients well. She’s the one you can count on to quickly win over Client’s hearts,” says Executive Officer, Chinky Veloso.
Former senior account manager Eric Nolasco is the suit that has managed Globe Telecom the longest. And with that feat is the many projects he has launched for the brand that pinnacled to the highest-ever rated Agency evaluation wherein the discipline of Account Management garnered the highest rating for PJB. With an inherent sense of tirelessness, Eric is known in the Agency to be always unfazed in the toughness of accounts, has full ownership of projects, and has utmost dedication to work.
“PJB’s direction to lead client’s brands towards truly integrated experiences with their customers is the main reason we’re confident Sam, Eric, Paolo and Raymund are at the right stage in their careers with us. They have proven before they can take their brands to the future and we’re looking forward to experiencing their new creations,” commented Brandie Tan, Executive Creative Director, PJB.
Photo (L to R): Raymund Sison, Sam Ilingan, Paolo Toledo, Eric Nolasco
