SINGAPORE – Competing with more than 4,000 entries to the recently concluded Spikes Asia Festival of Creativity, a total of seven agencies from Manila took home silver and bronze metals.
TBWA\Santiago Mangada Puno led the pack with four spikes. Its award-winning campaign ‘Hana Water Billboard (The Vetiver Project)’ won three metals, one silver Spike and a bronze for Media, and another bronze for Outdoor. The agency also won a bronze for Outdoor but this time for its ‘Ramen Season’ campaign for Tokyo Tokyo.
Leo Burnett Group Manila follows TBWA with three Spikes for its ‘McTollbooth’ campaign for McDonald’s. It won the agency a silver Spike for Promo and Activation and bronzes for Media and PR, with Film Pabrika as its production house.
Ace Saatchi & Saatchi Manila also nabbed a silver for Branded Content and Entertainment for its awarded ’Jasmine’ campaign for TV5. One silver spike also went to BBDO Guerrero and PostManila for Pru Life UK’s ‘Island’.
The Campaign Palace Manila in collaboration with Y&R Singapore also added a silver Spike to the PHL metal haul for its ‘The Test Drive Billboard’ campaign for Land Rover under Direct.
J. Walter Thompson’s ‘#Allergicakosa’ and Dentsu Philippines’ ‘5 Percent’ also picked up a bronze each for Healthcare and Outdoor.