MAKATI CITY – Young creatives from all over the metro gathered in the local leg of the Behance Portfolio Reviews in Manila last October 31, 2015.
TBWA\Santiago Mangada Puno, one of the country’s leading creative agencies, together with Behance, an online platform for creative work, hosted a series of creative talks at the much-anticipated portfolio reviews.
Five speakers presented a slice from their respective creative journeys. Paolo Ruiz showcased his transition from a wannabe art director to a professional photographer, while Patrick Cabral showed how he built on discovering his style and craft as a renowned letterer. TBWA’s CJ De Silva-Ong shared her progression as a young creative breaking out of her shell in the advertising industry. Nelz Yumul covered the inception of his brainchild WeWillDoodle. And 2014 Behance Appreciation Award winner Terence Eduarte touched on the life after his Portfolio Review win.
The young ones were grouped into the three categories: Illustration, Graphic Design and Photography. Each participant was asked to prepare a presentation of the body of work that they wish to have evaluated by a panel known in their respective creative fields. Panelists for illustration included Dan Matutina, Apol Sta. Maria, CJ De Silva-Ong, Nelz Yumul and Celina De Guzman. For photography, the hopefuls presented their work to Keith Dador, Paolo Ruiz, G-Nie Arambulo and Emilie Batard. And for graphic design, they seeked the guidance and critique of Tof Zapanta, June Digan, Patrick Cabral, Abbey Sy and Nolan Fabular.
After the overwhelming response to the open call, four young creatives with the most impressive portfolios were awarded the much-coveted Behance Appreciation Coins. Diigii Daguna and Marcela Suller were awarded a coin each for their unique illustration styles. Mariam Castrillo was given a coin for her astounding art-directed photographs. Adrian Panadero also won himself a coin for his work in graphic design.
Last year’s Graphic Design Awardee, Eduarte left his fellow young creatives a nugget of wisdom: ‘At the end of the day, it’s more than winning a coin. Pandisplay lang yan. It’s the connections that you form with the people you meet in the event that matter.”, reminding the attendees that they should strive for more than just having their work recognized.
TBWA Creative Director for Design John Ed De Vera was more than impressed with this year’s set of creatives. “There was a sense of creative diversity with the works we reviewed, and the diverse portfolios we had the pleasure of seeing were truly incredible. The panelists, including myself, were the ones who ended up being inspired. Congratulations to the awardees, and may everyone keep on creating.”
Note: This is a press release by TBWA\Santiago Mangada Puno.