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TBWASMP, four other Philippine agencies among 2014 One Show finalists

The 2014 One Show had announced its Advertising finalists, with five Philippine agencies making the list.

TBWA\Santiago Mangada Puno had five finalist entries for their work for CARA Welfare Philippines: ‘Dawson’ (Public Service: Newspaper / Magazine – Single ), ‘Fulgoso’ (Public Service: Newspaper / Magazine – Single), ‘Monette’ (Public Service: Newspaper / Magazine – Single), and ‘Rescue Pets’ (Public Service: Newspaper / Magazine – Campaign and  Public Service: Collateral – Campaign).

Ace Saatchi & Saatchi had four finalists: three for their work for Cebuana Lhuillier campaigns ‘Sisters Remeet’ (Consumer Television: 60 Second – Single), ‘Father & Son Remeet’ (Consumer Television: 60 Second – Single), ‘Family Remeet’ (Brand Transformation), and one for their ZZZ Radio campaign for P&G Philippines (Brand Transformation).

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BBDO Guerrero’s ‘Night Light’ for Pepsi was also a finalist in the Direct Marketing: Ambient Media category. 

DM9JaymeSyfu’s ‘Txtbks’ for Smart Communications was also a finalist under the Public Service: Experiential category.

Leo Burnett Manila’s ‘Aid Couture’ for Procter & Gamble was a finalists in the Public Service: Integrated Branding Campaign category.

All finalists are guaranteed a Merit award, and may win a One Show Pencil. Silver and Bronze Pencil winners will be announced during Creative Week in New York City from May 5 to 9. 

The full list of finalists is available on The One Show website.

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