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Trade Exhibit, Beacon app to premiere at the IMMAP DigiCon

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MANILA – To celebrate its 10th anniversary, the Internet and Mobile Marketing Association of the Philippines is mounting its first IMMAP Digital Congress. The event, dubbed The Power of X: Digital Multiplied, happens on October 10 to 12 at the Philippine International Convention Center (PICC).

For this landmark year in the industry, IMMAP merges with the Mobile Marketing and Digital Commerce congresses and rolls all that into one grand Power of X event. Multiply that Power with ten tracks—with ten speakers each—all designed to fit the current points of interest of the digital profession.

That’s right, a total of more than 100 speakers will be at the 3-day event, to share vibrant ideas on: 1. Branding and Marketing; 2. Social and Search; 3. Content and Distribution; 4. Creatives; 5. CRM, Data and Analytics; 6. Start-ups; 7. Marketing Technology; 8. eCommerce and Payment; 9. Media and Ad Networks; and lastly, 10. Research and Measurement.

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But, more than the convergence, and the 100 plus speakers, the IMMAP DigiCon also features a Trade Exhibit designed to complement the DigiCon to its best. Located at the PICC Reception Hall Mezzanine, the IMMAP Trade Exhibit will feature 56 units of 2×3 booths, plus 8 units of 4×6 island style booth spaces, ideal for delegates to experience all the wonders of the latest digital products and services, and gadgets and gizmos.

It’s also at the IMMAP Trade Exhibit where the mobile and digital commerce industries will be on full display—and that’s guaranteed to be eye opening and jaw dropping. The IMMAP Trade Exhibit Committee has proudly designed networking cafés, charging stations, and digital lounges perfect for the DigiCon.

The IMMAP Trade Exhibit features its own stage where exhibitors can present their businesses, and even hold their own programs. Exhibitors can also invite their own guests to the IMMAP Trade Exhibit.

Also making its debut at the IMMAP DigiCon is the Beacon, an exciting app that will guide all delegates of the event through a truly satisfying digital experience. The Beacon will be activated prior to the event dates to orient delegates on all things DigiCon—from the parking, to the registration, to the program and speakers, and to their designated tracks—delegates will have a fun time with the Beacon to ‘beam them in’, so to speak. The Beacon grants delegates access to all the information necessary in maneuvering the entirety of the IMMAP DigiCon, and all the nooks and crannies of this massive event. Then there’s also history and trivia on the PICC and all the masterpieces created by renowned Philippine artists that the venue has on display.

The IMMAP Trade Exhibit 2×3 booths are at P90,000.00 each, while the 4×6 booths are at P300,000.00 each. All rates are for the full three days already, plus 12% VAT. For booth reservations, email aye.ubaldo@immap.com.ph and reyes_yeng@yahoo.com, or call 0917-526-9019 or 0918-985-7112.

To register as delegate, click on powerofx.ph. For more information on the IMMAP DigiCon, visit digicon.immap.com.ph.

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