MANILA – Industry veteran Venus Navalta returns to IPG Mediabrands as the CEO of its Philippines operations effective immediately.
The highly respected media industry leader is reunited with the communications network that had been home for 17 years. Venus launched UM in 1999 and turned it into one of the country’s most successful agency operations. During her tenure, UM maintained its leadership and grew consistently, year after year, winning numerous international and local awards including a Cannes Media Lion in 2009, a gold in the 2007 Asia Marketing Effectiveness Award and a five time winner of the 4A’s Media Agency of the Year Award.
Fulfilling her dream of an early retirement, Venus left in September 2009 to pursue her passion in travelling and social entrepreneurship and later joined the industry as the Chairman of ZenithOptimedia in the Philippines.
Welcoming Venus to the agency network Prashant Kumar, President of IPG Mediabrands, World Markets Asia, commented, “Venus built a UM that was the best and the brightest. In the last two years, we have strengthened our agency offerings by introducing new skills and winning some of the most prestigious clients. This is a perfect time for Venus to bring her stature and experience to raise Mediabrands’ game to a whole new level in the Philippines.”
“I am very happy to be back to the network and I am committed to making Mediabrands’ Philippines as one of the best offices in the network. We have a pipeline of new talent hires and growth plans which is bound to make this year an exciting one for all,” said Venus.
Venus reports to Prashant Kumar in this capacity.
