Press Release

Brand & Business: Globe customers raise P1.9M for Typhoon Odette survivors

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MANILA, PHILIPPINES — Globe customers have raised P1,925,284 worth of Globe and TM Rewards points to help survivors of Typhoon Odette, sending critical aid to families reeling from the impact of the deadly December storm.

The donations have been turned over to Globe’s partner organizations — the Ayala Foundation, GMA Kapuso Foundation, and Rise Against Hunger Philippines.

Such support came at a crucial time when typhoon survivors needed life-saving aid, as Odette destroyed over 344,000 houses and damaged more than 1 million others. The destruction displaced over 58,000 families, leaving them straining for basic needs.

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A total of 406 people were killed, while 1,265 were hurt and 65 remain missing.

“The devastation left by Typhoon Odette called for a swift response. We are very grateful to our customers who are with us in this undertaking. The Rewards points that they donated will go a long way in helping step up humanitarian efforts to help as many people as we possibly can,” said Yoly Crisanto, Globe chief sustainability officer and SVP for corporate communications.

Globe Rewards currently has 15 non-government organizations, charitable institutions, and foundations in its program roster, supporting several advocacies in line with the company’s vision towards national development and upliftment of lives. These include disaster relief, reforestation, child protection, hunger mitigation, education, animal welfare, marine biodiversity, mental wellness, and medical support.

Through Globe Rewards, Globe and TM subscribers can provide support and malasakit to worthwhile causes in time of need within the safety of their homes.

For Odette response, one of Globe’s major partners Ayala Foundation through its disaster relief and recovery efforts under the #BrigadangAyala program continues to provide food packs in heavily affected areas in partnership with the Ayala Group of Companies.

Another partner is the GMA Foundation, which provides aid through the “Operation Bayanihan” program. The organization extends immediate relief and assistance to victims of disasters and calamities nationwide.

Other donation partners that extend support to disaster survivors are ABS-CBN Foundation and the Tzu Chi Foundation.

To date, relief efforts led by Globe and its partner organizations have now reached over 10,000 families in Palawan, Visayas, and Mindanao.

With thousands of Filipinos affected by the disaster still in need of urgent help, Globe continues to send out a call for support to its customers.

Globe and TM customers can still donate their Rewards points to ongoing relief operations for as low as P1 via the New GlobeOne app at glbe.co/NewGlobeONE. Customers can go to the Rewards section, click the “DONATE” icon, choose the organization and corresponding denomination, and then press “REDEEM.” A confirmation message will be sent by 4438 upon successful donation.

The company strongly supports the United Nations Sustainable Development Goals, particularly UN SDG No. 9, highlighting the roles of infrastructure and innovation as crucial drivers of economic growth and development. Globe is committed to upholding the United Nations Global Compact principles and contributing to 10 UN SDGs.

To learn more about Globe, visit www.globe.com.ph

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