LOS ANGELES, USA — Gushcloud International, the global technology driven talent agency and media company representing a multi-cultural community of creators and innovators today announces the U.S launch of HANJAN, the premium wellness and lifestyle brand founded in Asia by a team of women entrepreneurs from Singapore, Philippines, and Korea. The brand offers a range of products to support an active lifestyle including the HANJAN Recharge Jelly, a hangover protection supplement which promotes natural alcohol defense and liver health.
The inaugural HANJAN OASIS held April 15-17 in Palm Desert, California during the Coachella Music Festival was an exclusive, invite-only Bali-inspired rejuvenating retreat featuring wellness and skincare treatments, curated Asian food market, specialty cocktails, gifting suite, celebrity podcasts, DJ-hosted sunset pool party plus the Champ Medici NFT Lounge hosted by Crypto entrepreneur and Snoop Dogg’s son, Cordell Broadus.
A host of special invited influencers and VIPs guests including rapper BIA, musicians Nicole Scherzinger and Qveen Herby, digital entertainer Bretman Rock, DJ MOS, DJ Iesha Irene, Amanza Smith (Netflix’s “Selling Sunset”), rap duo Abstract Mindstate, nightlife impresario Legendary Damon, Mo Heart, television and reality personality O’Neal McKnight and some of the world’s largest influencers and content creators across Asia attended the two-day festivities.
“As a global digital talent and media company based in Asia, we wanted our first brand launch in the US to be bold, memorable and really resonate with our core audience of social media influencers and content creators and could think of no bigger, more impactful way to launch the HANJAN brand than at Coachella, the largest influencer gathering globally. The inaugural HANJAN Oasis was a huge success and we look forward to bringing more experiences that capture the fun, adventurous and entrepreneurial spirit of the brand,” states Althea Lim, Co-Founder and Group CEO, Gushcloud International.
HANJAN is the first brand to launch in the US under Gushcloud International sister company Summer International, a social brands incubator and distribution company driven by influencers.
“We are excited to launch HANJAN in the US with the HANJAN Oasis experience at Coachella which brought together a creative community of celebrities, musicians, VIPs and some of the biggest influencer talent. We see a gap in the market that we can fill and a real opportunity to grow the brand in the wellness lifestyle space. Hence, we plan to deeply invest in the US market and build out our retail strategy from here,” says Xiaoshi Kuik, Co-Founder and CEO Summer International.
For more information on HANJAN, please visit https://hanjan.store.
