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Brand & Business: Pru Life UK culminates silver anniversary and welcomes its 26th year with a grand raffle celebration

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MANILA, PHILIPPINES — Pru Life UK, the country’s leading life insurer, recently culminated its 25th year anniversary with a grand raffle draw and also its Give Back campaign for customers as part of the celebration.

Wrapping up a milestone year with a bang, Pru Life UK’s We DO Health & Wealth: 25th Anniversary Celebration promo ran from March to September through Pulse, its all-in-one AI-powered health app. From the start of the 25-week long bonanza up to the grand draw, the leading life insurer gave out Php 2.5 million pesos, 25 iPhone 12 mini (64GB), and over 600 electronic gift certificates worth P2,500 each.

As Pru Life UK enters another year, it is offering a free PRUMedCare product for Select Infectious Diseases to its loyal customers by availing of the free voucher in Pulse, as a way of giving back. The PRUMedCare – Select Infectious Diseases is the first and only product that provides coverage on the four infectious diseases such as Dengue, Typhoid, Measles, and Malaria.

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“Our silver anniversary year has been spectacular for all the right reasons. Guided by our We DO Commitment, we made sure to give back to our loyal customers and to the Filipino people for all the support that they’ve shown us all these years. We would like to congratulate all the winners and we are committed to meet the health and wealth protection needs of our customers by continuing to provide innovative products and services as we enter our 26th year,” says Pru Life UK SVP and Chief Customer Marketing Officer Allan Tumbaga.

Customers can also look forward to the launch of the Pru Life UK credit card powered by Robinsons Bank. The company will also introduce more features and services through its Pulse app.

Pru Life UK’s 25th year celebration is highlighted by its number one ranking in terms of New Business Annual Premium (NBAPE) for 2020by the Insurance Commission. It is also the only company among the top five insurers who registered positive growth in the category, compared to the previous year. The insurer also proved its status as a premiere company as it won the Insurer of the Year award in the Philippines from the prestigious Insurance Asia Awards 2021.

“As Pru Life UK is driven to become every Filipino’s partner to improve their lives with its We DO campaign, we continue to innovate our products and programs that will help them do more as they get rewards and enjoyment along the way. We will continue our dedication in listening, understanding, and delivering to serve them best,” adds Tumbaga.

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