Child Wedding Cards by UN Women and IMPACT BBDO wins coveted Cannes Lions Grand Prix for Good in Health

CANNES, FRANCE — A low-budget, direct-mail campaign has picked up the United Nations and Lions Health Grand Prix for Good at the 2024 Cannes Lions International Festival of Creativity. “Child Wedding Cards,” a campaign created by IMPACT BBDO in collaboration with UN Women, directly engaged lawmakers in Pakistan by sending them invitation cards to a … Continue reading Child Wedding Cards by UN Women and IMPACT BBDO wins coveted Cannes Lions Grand Prix for Good in Health