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Learn the craft of the world’s top designers at the adobo Design Series & D&AD Workshop

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There’s more to the 2017 adobo Design Awards Asia (aDAA) than finding out who the region’s best designers are; it’s learning about how to win the awards of the very near future from design masters in talks and workshops tailored for design professionals, enthusiasts, and students.

On it’s 8th year, aDAA will once again present adobo Design Series. New for 2017 is the D&AD Workshop. D&AD of London—the world’s toughest design awards—is once again supporting aDAA for the second straight year.

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adobo Design Series

On March 29, the adobo Design Series presents a full day of inspiring design talks by the adobo Design Awards Asia 2017 jury led by D&AD president Bruce Duckworth and includes fellow aDAA jurors Harvey Tolibao, CJ De Silva-Ong, Quark Henares, Wawi Navarroza and Patrick Cabral. D&AD resident trainer Alex Lampe also participates with a short talk on the Internet of Things.

D&AD Workshop

On March 30, Alex Lampe returns to conduct the D&AD Workshop “From Zero to Hero: Creating Connected Emotive Experiences,” an interactive conference, lecture, and workshop on creating experiences that connect with people in the world of technology, from 9am to 3pm.

The D&AD Workshop will feature hands-on sessions where the participants themselves innovate, make, and play, with each stage an hour long session.

Alex Lampe is the creative director and co-founder of Wiedemann Lampe, an international, inter- platform brand consultancy in London, and course leader for D&AD. He has won numerous design awards including including DBA Inclusive Design Challenge, Design Week Awards, D&AD, and New York Art Directors Club, to name a few. He shares his insights into the human, emotional drivers behind the technology and how we might approach designing experiences around it.

The awards

aDAA now has 20 Professional Categories that include: Press and Poster, Corporate/Brand Identity, Typography, Illustration, Book Design, Magazine and Newspaper Design, Film Advertising, Videos, Short Film, Film/Video Craft, Graphic Design, Packaging Design, Outdoor, Environmental/Spatial, Product Design, Wearable Design, Production Design, Photography, Digital/Interactive, and Mobile.

While the Open Category calls for new work that responds to a brief based on this year’s theme “Inspiring Humanity Through Design”.

Globe Telecom presents the Mobile App for Social Good category, which will recognize entries in the mobile app category that presents creative solutions to social issues or problems.

This year’s jury includes D&AD president Bruce Duckworth, Jowee Alviar of Team Manila, Dave Ferrer of J. Walter Thompson, calligrapher Patrick Cabral, Dan Matutina of Plus63 Design, Robert Alejandro of RAD Design, Quark Henares of Globe Studios, Ivan Despi of Acid House, internationally acclaimed art photographer Wawi Navarroza, Tokyo-based creative director Yoshihiro Yagi of Dentsu Inc, and DC comic book artist Harvey Tolibao.

adobo Design Awards Asia 2017 is made possible with the participation of event partners Samsung, Globe Telecom, Executive Decisions, Green Bulb PR, Filmex, and PWC. And media partners ABS-CBN, Business Mirror, CNN Philippines, Philippine Star and WheninManila.

For more information on how to enter, sponsorship opportunities, ticket prices and promotions, visit www.adobodesignawards.asia or email events@adobomagazine.com.

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