MANILA, PHILIPPINES — Armed with the philosophy that creativity is for everyone, independent creative agency Elevation powers through with new businesses and appointments.
For the first two quarters of the year, the agency won every account it pitched for including the Coffee Bean and Tea Leaf global account, the Zalora regional account, Ultherapy from Merz Aesthetics, Victoria Court, Stanible, Lark Experiences, Cast Learning Management Systems, and Core Properties.
It also announced the appointment of two major positions essential to beefing up the company: Executive Creative Director and Head of Strategy.
Meggy de Guzman, formerly with BBDO Guerrero, Leo Burnett, and the World Bank Group joins Elevation as Executive Creative Director. She has won local and international awards like Cannes, Spikes, AdFest, just to name a few. Apart from that, she’s no stranger to regional and global brands such as DOT, Pepsi, McDonald’s, FedEx, Anlene, Snickers, M&M’s, Pedigree, P&G, and J&J.
Prior to her appointment, Meggy worked as a director and creative consultant for clients and advertising agencies with clients like Johnnie Walker, Nova Group, Edukasyon.ph, and Beach Hut.
For the Head of Strategy role, Elevation hired Ina Gomez, formerly from Leo Burnett, Ogilvy, and Publicis JimenezBasic. She’s worked on local and global brands like Globe, Unilever, Coca-Cola, KFC, Unilab, and URC.
On filling up these two crucial roles, Kim Marvilla-Abrigo, General Manager said, “Meggy and Ina lending their brilliance is a very fortunate thing for us, especially at a time that Elevation is growing. We’re really looking forward to creating meaningful work and building a stronger agency with their leadership.”
Elevation offers a full suite of services: strategy, concepts, campaigns, branding, social media management, web development, 3D and animation, PR, events, podcasts, live streams, and production.
Elevation plans to grow its business more aggressively for the coming year, with the goal of bringing work of the highest caliber to more brands. After all, the company philosophy is creativity for everyone.
