SINGAPORE — Redhill, the Singapore-headquartered, global public relations, and communications agency, has been appointed to manage the opening of voco Orchard Singapore, the first property in South East Asia under IHG Hotels & Resorts’ premium brand, voco Hotels.
Tapping into a wealth of experience and connections in the travel and lifestyle space, Redhill will work closely with the voco Orchard Singapore team to execute a full launch strategy.
“Redhill are delighted to be working with the voco Orchard Singapore team. The lifestyle-focused property is steadfast in its commitment to offering an unstuffy guest experience, where people feel comfortable to relax, and just get on with relaxing along Singapore’s most loved shopping and dining belt,” said Tavy Cussinel, Managing Director of Redhill. “It is a pleasure to deepen our working relationship with IHG Hotels & Resorts and be part of their fastest-growing brand, voco Hotels.”
voco Hotels give people a different choice; designed to stand out from the crowd, voco Hotels celebrates the individual spirit and character of each property. As such, localised guest touchpoints at voco Orchard Singapore will speak to the history of the area. With sustainability a core focus, voco Orchard Singapore is committed to treading carefully as it breathes new life into the hotel.
“We are looking forward to working with the Redhill team to inject a dose of voco vibrancy into this heritage property. Combining familiar faces and staple restaurants and bars with new experiences, we invite guests to ‘come on in’ to voco Orchard Singapore,” said Mark Winterton, General Manager, voco Orchard Singapore.
Established in 2014, Redhill is embedded in Southeast Asia, with a reach that extends to Northern Asia, Europe, Australia, UAE, and the US. The agency is present in 17 countries and has grown its staff to over 120 senior consultants. This win is the newest addition to Redhill’s portfolio of luxury and lifestyle clients in Asia.
