Sponsor 
SINGAPORE – Ecommerce giant in Singapore, RedMart has picked Starcom Singapore to lead its media business.
Starcom’s scope of work includes driving brand awareness and the campaign in 2016.
“We won the business based on going beyond the boundaries of media. We showed deep understanding of RedMart’s campaign segment beyond media and understanding their e-commerce behaviour, values and purchase motivations which struck a chord with the marketing team and creatives,” said Patricia Goh, Managing Director Starcom Singapore.
Sponsor
RedMart launched in Singapore in August 2011.
