PARIS – Teleperformance, the global leader in outsourced omnichannel customer experience management, today unveiled its new brand identity and logo in line with its status as a genuinely global group where innovation and technology play a central role in support of the human experience. Like a dear friend, the abbreviated reference to Teleperformance, as “TP”, will be used across the updated visual materials, including the revamped website.
The Group’s new visual identity stands for what Teleperformance is today and the transformation it has undertaken in recent years.
The logo also symbolizes the trust, loyalty and empathy extended to everyone that helps make the business successful, including employees, clients and their customers, partners and shareholders.
For over 40 years, and currently serving more than 160 markets, Teleperformance has leveraged its unrivaled knowledge and expertise to be the partner of choice for the world’s largest companies. TP is trusted to provide billions of consistently positive interactions annually through customer care, technical support, customer acquisition, consulting & analytics, digital integrated business service solutions and other high-value specialized services that are reliable, flexible and intelligent.
While constantly adapting and innovating to deliver the best quality of service with the highest security standards in the market, Teleperformance understands, now more than ever, that the human touch is essential to creating and sustaining lasting relationships between customers and their favorite brands.
“Each interaction requires empathy and discernment. Our approach, knowledge, technology and market expertise, built through years of experience, are what allow us to successfully provide unique interactions all over the world,” said Teleperformance Chairman and Chief Executive Officer Daniel Julien. “Our new brand identity reflects our status as a resolutely modern, global and digital group. It also reflects our total commitment to the people in our teams and the people we serve, as well as the challenges emerging in the industry that we are ready and willing to tackle.”
