Press Release

US beauty brand Aveeno, now in the Philippines

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MANILA – AVEENO®, the no. 1 body lotion formula in the US, recently announced its official arrival in the Philippines, giving more Filipino women the opportunity to experience the naturally beautiful skin that only AVEENO® can give.

More than the largest organ in the body, the skin is also the best storyteller of a woman’s journey: what she’s been through, where she’s been, how well she takes care of herself, and what she keeps close to her heart. With AVEENO®’s Active Naturals® ingredients, they can have the confidence to bare their #naturallybeautiful skin stories.

For more than seventy years, AVEENO® has been harnessing the power of all-natural and organic ingredients such as colloidal oats and combining them with breakthrough sciences to deliver skincare solutions that effectively cleanses, moisturizes, and protects all skin types while being gentle enough for everyday use.

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Colloidal oatmeal is a rich mixture of skin transforming components found in whole oat grains, which has long been known for its beautifying effects. It contains five vital nutrients that benefit the skin: proteins, anti-oxidant, vitamins, polysaccharides and lipids that relieve the skin from dryness and provide overall protection from itch and irritation.

AVEENO®’s Daily Moisturizing Lotion and Body Wash leave skin looking and feeling healthy and nourished, providing up to 24 hours of long-lasting moisture with one single application for both products. In just two weeks of continuous usage, it is clinically proven that your skin will have stronger resistance from dryness, scaling, and roughness. Dermatologists highly recommend fragrance-free and hypoallergenic skin care products like AVEENO® to remedy such skin conditions.

“AVEENO is backed by years of research to ensure that we deliver on our promise of providing deeply satisfying skin wellness solutions,” said Johnson & Johnson Philippines Senior Brand Manager for AVEENO®, Paul Dizon. “By combining nature and science, we are able to help women restore their skin’s health and reveal the most beautiful versions of themselves.”

For its official launch in the Philippines, Johnson & Johnson invited proud AVEENO® users Nikki Gil-Albert, Christine Jacob-Sandejas, and Jaymie Pizzaro to join the celebration and share their own naturally beautiful skin stories.

“I grew up with very sensitive skin and even went through an acne phase, so you can only imagine how difficult that was for me growing up,” shared actress-singer and TV host Nikki Gil-Albert. “It also didn’t help that entering showbiz at a young age meant exposing my skin to thick makeup, sleepless nights, exposure to heavy lights and a lot of traveling, which all eventually caused my skin to dry up.”

Being in an industry that puts a great deal on physical appearance, the TV personality shared that having dry skin made her feel insecure and less confident about herself. That is why Nikki goes through great lengths to make sure her skin is well taken care of.

“I’m admittedly a big skin care junkie. I like trying out many different products but AVEENO has always been a staple in my counter. I’ve always known that natural ingredients can do wonders to the skin but not in the same way AVEENO’s Active Natural ingredients can. With AVEENO, I am confident that I can keep on pursuing my passions and inspire other people to do the same without having to worry about dry skin ever again,” she added.

“Four of my 5 kids were delivered via c-section so I have a scar that I know won’t go away anymore. I also have a lot of freckles on my shoulders and a few sunspots due to the amount of time I was under the sun while swimming. They honestly don’t bother me at all. My scar is a reminder of how blessed I am to have such wonderful kids and the freckles and sunspots are proof of my hard work and dedication as an athlete. I have been using AVEENO even before it came to the Philippines and I truly appreciate how naturally beautiful my skin looks at the age of 49 thanks to it,” said hands-on mom, TV host and champion swimmer Christine Jacob-Sandejas.

“As a competitive runner, you can easily tell from my skin if I’m training for another race. Believe me, the signs are not hard to miss: dark tan, chafing, heat rash, sunburn, you name it,” shared triathlete and The Bull Runner founder Jaymie Pizzaro.

Aside from common skin problems that come with being an athlete, Jaymie also experienced permanent skin damage while preparing for one of her competitions. “I crashed on my bike one month before my second Ironman 70.3 and scraped the skin off the right side of my body as I slid on concrete road. Despite the difficulties of training with open wounds, I pushed forward and eventually completed the race. Today, I look at my battle scars with pride knowing they represent how strong I can be in the face of obstacles.”

“And after everything my skin has been through, it’s really amazing how healthy and naturally beautiful it still is thanks to AVEENO,” ended Jaymie.

Every woman has her own skin story to tell, just take it from these three naturally beautiful ladies. See the AVEENO® Active Naturals® difference and make your own story #naturallybeautiful.

AVEENO® is available in all leading supermarkets and drugstores nationwide. For more information, visit www.facebook.com/AveenoPH or go to www.aveeno.com.ph

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