Advertising trends
- Insight
Insight: According to WARC, ‘IRL’ ad investment worldwide will reach $44.4bn in 2022, still 1.6% down on pre-COVID levels
LONDON, UK — A new WARC analysis comparing global ad spend with the latest citizens mobility data reveals that the…
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Three advertising trends in Asia to watch out for
Words by Kaye Rey The digital transformation in the Philippines is in full swing. Everyone from upstart micro-enterprises to established…
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