AIA
- Campaign Spotlight
MBCS and AIA Malaysia challenge health stereotypes with #RethinkHealthy
KUALA LUMPUR, MALAYSIA — MBCS, the media-fuelled creative content practice within the IPG Mediabrands network, has launched a new brand campaign for AIA…
Read More » - Campaign Spotlight
AIA Group’s ‘Rethink Healthy’ platform challenges conventional health standards in Asia
HONG KONG — Insurance company AIA Group has officially launched its new brand campaign platform, “Rethink Healthy.” The campaign seeks to challenge…
Read More » - Brand & Business
AIA Philippines partners with Corazon S. Atayde Memorial Foundation to bring healthier habits to Filipino schools
MANILA, PHILIPPINES — AIA Philippines, formerly Philam Life and one of the country’s largest life insurance companies, has partnered with…
Read More » - Events
Marketing solutions for a deeper connection with Gen Z, families shine in AIA Lifehackers 2022
MANILA, PHILIPPINES — AIA Philippines, formerly AIA Philam Life, tested 20 teams of undergraduate college students and young professionals for…
Read More » - Press Release
Brand & Business: AIA Philippines offers same-sex beneficiary inclusion
MANILA, PHILIPPINES – The future is uncertain, and one must be prepared for anything. To make protection more inclusive, the…
Read More » - Campaign Spotlight
Campaign Spotlight: AIA Malaysia rallies Malaysians to squash the stereotypes with Nicol David this IWD
KUALA LUMPUR, MALAYSIA — Women are bad drivers. How can women be leaders? They’re too emo! Girls’ main sport is…
Read More » - Campaign Spotlight
Campaign Spotlight: Plan for the future – theirs and your own, says AIA’s new retirement campaign
SINGAPORE — Ogilvy has launched a new retirement planning campaign for AIA in Singapore, titled “The Pianist: What will you…
Read More » - Global News
New Business: Dentsu Malaysia wins AIA’s creative business
KUALA LUMPUR, MALAYSIA — Dentsu Malaysia has won all of AIA‘s creative retainer services in Malaysia, with immediate effect. Dentsu,…
Read More » - Campaign Spotlight
Campaign Spotlight: Reprise & AIA’s CNY film says ‘yay’ to staying connected despite the distance
KUALA LUMPUR, MALAYSIA – Reprise Digital, the full-service integrated communications agency within the IPG Mediabrands network, was engaged by leading…
Read More » - Philippine News
New Business: Happy Marketer strengthens presence in the Philippines with appointment by AIA Philam Life
MANILA, PHILIPPINES — Dentsu Aegis Network’s award-winning digital marketing agency, Happy Marketer, a Merkle Company (Happy Marketer) expands its data-driven…
Read More » - Campaign Spotlight
Campaign Spotlight: BBDO Singapore Partners with AIA to Produce Sleep Sufficiency Program, #OneMoreHour
SINGAPORE – BBDO Singapore has worked with AIA to develop a regional program to help people in Asia get more and…
Read More » - Campaign Spotlight
Campaign Spotlight: BBDO Singapore and AIA launch new campaign with David Beckham
SINGAPORE – BBDO Singapore and AIA Group Limited, the largest independent publicly listed pan-Asian life insurance group, have released their…
Read More » - Global News
BBDO Singapore awarded AIA business in Asia-Pacific
SINGAPORE– BBDO Singapore has won the opportunity to lead the strategy and development of AIA Group’s Brand Ambassador programme in…
Read More »