apac
- Insight
DoubleVerify drops 2024 Trends report with focus on APAC insights: AI-powered ad fraud, brand suitability, and more
MANILA, PHILIPPINES — DoubleVerify (DV), the leading software platform for digital media measurement, data, and analytics, today released its DV…
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Meltwater report reveals more than half of APAC social media teams see AI as important in 2024
SINGAPORE — The APAC edition of Meltwater’s State of Social Media 2024 report found that more than half of APAC businesses (55%)…
Read More » - People
Dept appoints Brad Stevens as Executive Creative Director for Asia Pacific expansion
SIDNEY, AUSTRALIA — Global digital agency DEPT has expanded its creative leadership in Asia Pacific with the appointment of Brad…
Read More » - People
Louis English joins electriclime’s directorial roster with representation across APAC and MENA
MELBOURNE, AUSTRALIA — Electriclime° is delighted to welcome filmmaker and cinematographer Louis English to its director roster for representation in…
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Delta Global study reveals surging environmental awareness reshaping luxury consumer habits in Asia Pacific
HONG KONG — A recent survey commissioned by leading luxury and sustainable packaging specialist Delta Global shows that environmental awareness…
Read More » - APAC News
APAC cities dominate ‘Global Cities Report,’ strengthens foothold as some of the most connected and prominent hubs in the world
SINGAPORE — Asia Pacific (APAC) cities, spearheaded by Tokyo, Beijing, Singapore, Melbourne, and Hong Kong, continue to assert their influence as some of the world’s most connected and prominent urban centers, according to Kearney‘s “2023 Global Cities Report.” The report reveals that APAC maintains…
Read More » - Press Release
Initiative expands footprint in Asia Pacific by opening Pakistan office
SINGAPORE — Initiative, the media agency within IPG Mediabrands, has announced an affiliate agreement with IG Square Pakistan for the launch of…
Read More » - New Business
Aldo selects Dentsu Creative Indonesia to elevate marketing and promotions strategy
JAKARTA, INDONESIA — ALDO, the renowned global brand synonymous with fashion-forward footwear, handbags, and accessories, has appointed Dentsu Creative Indonesia,…
Read More » - Technology
More than three-quarters in the Philippines feel confident about using AI tools, finds LinkedIn
MANILA, PHILIPPINES — Marketers in APAC are ready to embrace AI, with more than three-quarters (76%) feeling confident about using…
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Virtue gets ready for its next growth phase by onboarding Chloe Fair as Client Services Director
SINGAPORE — Virtue APAC has added to its senior leadership in Singapore, appointing experienced marketer, Chloe Fair, as Client Services…
Read More » - Awards News
The Asia Pacific Tambuli Awards unveils first batch of finalists with the 2023 Brand Purpose Shortlist
MANILA, PHILIPPINES – The Asia Pacific Tambuli Awards has released its 2023 shortlisted entries for Brand Purpose categories. The list is…
Read More » - People
Dentsu appoints Prerna Mehrotra as Chief Client Officer for APAC
ASIA PACIFIC — Creative agency Dentsu has announced the appointment of Prerna Mehrotra as Chief Client Officer, dentsu APAC, expanding…
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Susannah Llewellyn to drive InMobi’s strategic growth as VP of Agency Partnerships for Asia Pacific
SINGAPORE – InMobi, a leading provider of content, monetization, and marketing technologies, today announced that it has appointed Susannah Llewellyn as…
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