Apple
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Insight
Insight: Omdia report finds Apple’s ads business now worth $3.7bn per year following IDFA changes
LONDON, UK — New research from market analyst firm Omdia shows that Apple’s advertising business is now worth over $3.7bn…
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Insight
Insight: TikTok named world’s fastest-growing brand by Brand Finance Global 500 2022 Report
LONDON, UK — Tripling in brand value over the past year, TikTok has been named the world’s fastest-growing brand by…
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Press Release
Brand & Business: Globe removes activation fee for Facetime, iMessage
MANILA, PHILIPPINES — A more seamless experience awaits Apple subscribers as Globe removes the one-time activation fee for Facetime and…
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Press Release
Brand & Business: Passion meets compassion as Power Mac Center launches ‘Project Mithi’
MANILA, PHILIPPINES — Premier Apple partner Power Mac Center officially launched “Project Mithi,” an earnest call for customers to fulfill…
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Press Release
Brand & Business: Power Mac Center opens doors of 3 new stores in November
MANILA, PHILIPPINES — Premier Apple partner Power Mac Center opened three new stores this November to provide better access to…
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Insight
Insight: Wunderman Thompson reveals world’s most inspirational brands
NEW YORK, USA — Wunderman Thompson today reveals ‘The Inspire Score: Top 100 2021’, a ranking of the Top 100…
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Press Release
Brand & Business: Stay safe while holiday shopping with Power Mac Center’s EC Shopping options
MANILA, PHILIPPINES — Christmas cheer is in the air, and with restrictions gradually easing, it’s the perfect time to get…
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Insight
Insight: 40% of advertising agencies in Southeast Asia never see specifications for diversity in client briefs
NEW YORK, USA – Despite greater levels of awareness around diversity and inclusion in media and marketing, 40% of advertising…
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Insight
Insight: iPrice predicts drop in iPhone 13’s price in six months– is it even worth the wait?
MANILA, PHILIPPINES — It’s that time of the year again. Apple just came out with its newest iPhone and it’s…
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Technology
Technology: Premium Monitor HUAWEI MateView boasts compatibility with non-HUAWEI device
MANILA, PHILIPPINES — HUAWEI’s first flagship standalone monitor boasts compatibility with Mac Devices launched 2018 and forward. This includes MacBook…
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Awards News
Awards: Apple is D&AD’s Client of the Year
LONDON, UK – On the final day of the D&AD Awards on Thursday May 27, 2021, Apple was named Client…
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Campaign Spotlight
Campaign Spotlight: Laptops wreak havoc in new CleanMyMac campaign by TBWA\Helsinki
HELSINKI, FINLAND – The latest CleanMyMac campaign places Macs in life-or-death situations. Two ads laced with dark humour and impending computer…
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Campaign Spotlight
Campaign Spotlight: Orange 5G and iPhone 12 launches campaign with Publicis Conseil to bring people closer to the moments that matter
PARIS, FRANCE —After launching its 5G in November 2020, Orange is teaming up with Apple and its new iPhone 12…
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