AR
- Campaign Spotlight
Cheil Worldwide restores another cultural site, dating back to the royal court ceremony 136 years ago
SEOUL, SOUTH KOREA — Cheil Worldwide virtually restored the Joseon Dynasty’s royal court ceremony held in Gyeongbokgung Palace 136 years…
Read More » - Press Release
7 social trends shaping Philippine business in 2023
MANILA, PHILIPPINES — Here in the country, businesses are gearing up to navigate a rapidly changing landscape shaped by a…
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Fendi launches fashion-forward collection in the Metaverse
ROME, ITALY — Fendi, iconic standard bearer for the excellence and heritage of Italian craftsmanship and Roman savoir fare, dives…
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Campaign Spotlight: WS.NL and WE ARE Pi launch world first wearable NFT
AMSTERDAM, NETHERLANDS — Online fashion retailer Winkelstraat.nl launches ‘World first wearable NFT.’ The limited-edition product concept and campaign was created…
Read More » - Digital News
Digital: Viber Lens puts the AR in art; calls on Filipino creatives to join LENS Create
MANILA, PHILIPPINES – Introducing #MoreWaysToVibe, Viber is calling out to creatives in the Philippines to enter LENS Create, a virtual…
Read More » - Events
Events: Turn your artwork into a Viber Lens with LENS Create contest
MANILA, PHILIPPINES — Here’s a chance to turn your artwork into a Viber Lens! Rakuten Viber is now accepting entries…
Read More » - Digital News
Digital: Pepsi recognised by Malaysia Book of Records for Malaysia’s first augmented reality concert
KUALA LUMPUR, MALAYSIA – Pepsi has been recognised by the Malaysia Book of Records for its ground-breaking first-ever Augmented Reality…
Read More » - Technology
Technology: WPP and Snap Inc. launch Augmented Reality partnership
LONDON, UK — WPP and Snap Inc., the camera company behind Snapchat, today announced a global partnership (“The AR Lab”)…
Read More » - Arts & Culture
Art & Culture: Pop art duo FriendsWithYou giant characters spread love and fun across Hong Kong for an interactive experience with West Kowloon neighbourhood
HONG KONG – Spotted some colourful and charismatic characters hopping on and off Hong Kong trams and the Star Ferry…
Read More » - Digital News
Digital: BuzzAR secures US$630k in funding partnership with Choco Up
SINGAPORE — Choco Up, Asia’s leading revenue-based financing and growth platform announced today a US$630k funding partnership with Singapore augmented…
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Campaign Spotlight: 180 LUXE takes Miss Dior to a new level of AR to launch #WAKEUPFORLOVE
PARIS, FRANCE — For the launch of the new Miss Dior fragrance, 180 LUXE brought together 3D art, groundbreaking AR…
Read More » - Digital News
Brand & Business: Rakuten Viber partners with Snap to bring augmented reality lenses to its messaging platform
MANILA, PHILIPPINES — Rakuten Viber, a global leader in cross-platform messaging and voice-based communication, will bring the magic of augmented reality…
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Campaign Spotlight: Ensemble & OPPO entertain with technology this Raya to #PictureHeartsTogether
KUALA LUMPUR, MALAYSIA – Ensemble Worldwide’s latest Raya campaign with OPPO showcases technology in a comedic yet touching father-daughter spot.…
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