Chinese New Year
- Design
Factory showcases 11 years of the art of handwritten cards in ‘Huat Card Showcase’ exhibition in Singapore
SINGAPORE — In this age of digital communication, there is something beautiful about receiving a physical handwritten card. Roy Wang,…
Read More » - Campaign Spotlight
BMW hijacks translation fails with CNY spot by TBWA\Juice Beijing and TBWA\BOLT Shanghai
BEIJING, CHINA – Luxury car brand BMW China has launched its Chinese New Year 2023 campaign, Translating Joy, continuing its…
Read More » - Travel
Hong Kong’s luckiest spots to visit in the Year of the Rabbit
HONG KONG — Now that Asia’s World City is ready to welcome international visitors again, it’s the perfect opportunity to…
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Tiger Beer and Le Pub APAC call on everyone to pause and celebrate wins this Lunar New Year
SINGAPORE — Tiger Beer, Asia’s number-one international premium beer, has marked the start of the Lunar New Year with the…
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RHB Bank and FCB Shout are all about fresh starts this Chinese New Year
KUALA LUMPUR, MALAYSIA — “A Clean Start,” banking company RHB Bank’s latest Chinese New Year film, which was conceived and…
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Jenn Chia and Listerine swish away bad luck during the Chinese New Year
KUALA LUMPUR, MALAYSIA – Mediabrands Content Studio (MBCS), the media-fuelled creative content practice within the IPG Mediabrands network, has collaborated…
Read More » - Travel
Travel: Hong Kong welcomes the year of the Tiger with more color and joy amid the new normal
HONG KONG — The upcoming Chinese New Year is a very important time for many Asian countries. Similar to how…
Read More » - Press Release
Brand & Business: Sheraton Manila Bay Chinese New Year lucky bundles
MANILA, PHILIPPINES — Sheraton Manila Bay welcomes the Year of the Tiger with a trio of auspicious creations. Usher luck…
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Campaign Spotlight: Reprise & AIA’S CNY film invites Malaysians to discover the world of wealth
KUALA LUMPUR, MALAYSIA – Reprise Digital, the full-service integrated communications agency within the IPG Mediabrands network, was engaged by leading…
Read More » - Digital News
Digital: Embrace the “Tiger” in you this Lunar New Year with Tinder
SINGAPORE — The Lunar New Year, which begins on 1 February this year (also, kickstarting Cupid’s season), is a time…
Read More » - Travel
Travel: AirAsia welcomes February with Chinese New Year and 2.2 travel promos
MANILA, PHILIPPINES — AirAsia, the world’s best low-cost airline, is welcoming February with huge discounts on flights, hotels, and ancillary…
Read More » - Fashion
Fashion: Bulgari welcomes 2022 with passion and joy in Chinese New Year campaign
MANILA, PHILIPPINES — Splendid fireworks shine bright in the night sky, red lanterns light up the festive atmosphere of Chinese…
Read More » - Campaign Spotlight
Campaign Spotlight: Rémy Martin unveiled a ‘sweet art’ masterpiece for Lunar New Year
NEW YORK CITY, USA – Lunar New Year is the most popular holiday in Asia – it is also a…
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