creativity
RECAP: Creative Summit at Creative Week 2017 Features Talks by George Lois, Nick Law, Ted Royer, Melody Lee, Rich Tu, and Christine Lane
Now on its second year, the Creative Summit returned with yet another roster of high-profile speakers and clients. Ready to…
Read More »- The Magazine
Creativity is a rich resource available for free
By Bong R. Osorio Creativity is the ability to come up with fresh ideas. As a kid, you discover people,…
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Droga5’s Ted Royer on ADFEST, living around the world, and always being true to one’s creativity
PATTAYA – On a warm afternoon in Thailand, Ted Royer is enjoying the weather after being immersed in the best…
Read More » - Campaign Spotlight
Heineken ad by Publicis London does right what Pepsi did wrong
Integrating socio-political ideas in branding and marketing still receives mixed receptions from consumers. Pepsi’s marketing arm could agree to that.…
Read More » - Campaign Spotlight
Missing, but unmissable – new awareness campaign launched by Grey Australia
AUSTRALIA – A campaign to make missing people unmissable has been launched by the Missing Persons Advocacy Network (MPAN). The…
Read More » - Campaign Spotlight
DDB and Volkswagen Present “Nothing”
Everything has already been said about everything. So we chose to talk about nothing. But that doesn’t mean there is…
Read More » - Campaign Spotlight
Uber and Proximity BBDO Russia use car art to find missing children
MOSCOW – In 2016, Uber and Proximity (BBDO Russia Group) launched UberSEARCH — an experimental way to search for missing…
Read More » - Campaign Spotlight
SM’s Elevator Girl is now Escalator Girl in new viral campaign
MANILA – SM Supermall’s infamous ‘elevator girl’ has now been promoted to become the new face of the ‘lovescalator.’ Cheridel…
Read More » - Philippine News
VIDEO: adobo Design Series 2017 wrap-up
For the past five years, adobo has never failed to assemble the greatest minds in design. This year was no…
Read More » - The Magazine
Data and Creativity
Eric Cruz, ECD of AKQA China, delves into the depths of how digital pushes and deepens the creative challenge. Interview…
Read More » - Global News
The Cannes Lions 2016 Global Creativity Report is now out
CANNES – Setting the benchmark for creative excellence worldwide, the definitive rankings and analysis from the annual Cannes Lions Global…
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