CTV
- Insight
WARC’s latest study reports that global advertising spending will top $1 trillion this year
LONDON, UK — A new study from WARC, the experts in marketing effectiveness, has found that global advertising spending is…
Read More » - New Business
Finecast and iWantTFC partner to offer addressable CTV inventory in the Philippines
MANILA, PHILIPPINES — Finecast, GroupM Nexus‘ addressable TV solution, has partnered with iWantTFC, the premier Filipino streaming platform, to offer…
Read More » - Press Release
Brand & Business: Nielsen launches streaming signals for more efficient advertising on Connected TV
NEW YORK, USA — In the next step toward better understanding who is watching what programming and better presenting advertising…
Read More » - Digital News
Digital: Holiday ad fraud on the rise: CTV advertising threatened as fraud on unprotected programmatic CTV inventory reaches almost 20%
SINGAPORE — DoubleVerify (“DV”) (NYSE: DV), a leading software platform for digital media measurement, data and analytics, today released new…
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