data
- Insight
Twilio reveals 2024 trends report on customer data and engagement for Filipino marketers
MANILA, PHILIPPINES — Twilio, a provider of cloud communications platforms, has released its 2024 trends report with a focus on…
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Insight: The new iProspect Future Focus 2021 Report explores the intersection of consumer attention, commerce and data
SINGAPORE – Today, iProspect, a dentsu company, officially launches Future Focus 2021: Brands Accelerated as the essential read for conscientious marketers seeking to explore and exploit the latest consumer and industry…
Read More » - Press Release
Brand & Business: Magnite invests in new data center in Singapore to support growing APAC Business
SINGAPORE — Magnite (Nasdaq: MGNI), the largest independent sell-side advertising platform, today announced a new, state-of-the-art data center facility in…
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Insight: Dentsu Data Sciences unveils industry position paper on a Privacy-First World – ‘Who Ate My Cookie?’
MUMBAI, INDIA – Today, the Data Sciences Division of dentsu international India, has published a new industry position paper ‘Who…
Read More » - Global News
Brand & Business: Ranga Somanathan and Ravi Bhaya launch RSquared Global Ventures
SINGAPORE – Ranga Somanathan and Ravi Bhaya, have launched RSquared Global Ventures (R2GV) with a vision of enabling businesses in the…
Read More » - Global News
Insight: Marketers and agencies lean into third-party data enrichment in Q3 to understand the changing consumer
SINGAPORE – Lotame (www.lotame.com), the leading global provider of data enrichment solutions to drive customer insights and turn personas into…
Read More » - Global News
Omnicom takes data-driven marketing to the next level with launch of “Omni”
NEW YORK – Leading global marketing and corporate communications company Omnicom Group, Inc. (NYSE: OMC), today announced the roll-out of…
Read More » - Digital News
Lack of data-led creativity the leading cause of wasted digital ad-spend, new IAB report finds
SINGAPORE – Poor data application in the creative process is leading to a significant wastage in digital ad spend, according…
Read More » - Philippine News
Data, AI, Machines, and Creativity: An outlook from a data seer
The days of “big data” being the industry buzzword have long passed. Today, businesses, manufacturers, producers, and even governments are…
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Register now for the 4th adobo Festival of Ideas: Creativity at the Heart of Digital: Tech, Data and AI!
Creativity emanates from fertile human minds, and it is human to keep pushing creative boundaries. As digital technology and data-driven…
Read More » - Digital News
Google launches Datally, an app that saves you data
MANILA — Google announced Datally, a smart and simple Android app that helps smartphone users understand, control, and save mobile…
Read More » - Press Release
Data: helping the marketing world move forward
Today, we as consumers are constantly bombarded with messages from every platform available. But is it truly effective? Content marketing…
Read More » - Digital News
IMMAP’s DMB launches Philippine Digital Measurement Standard
The advertising industry has taken its first step towards developing a measurement standard for digital. The Digital Measurement Board of…
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